Designer's Color Manual The Complete Guide to Color Theory and Application

ISBN-10: 081184210X
ISBN-13: 9780811842105
Edition: N/A
List price: $29.95
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Description: The eye, the camera's lens, and the computer screen all treat color differently. This important addition to the designer's reference library helps resolve the differences among the numerous media that contemporary designers work with every day.  More...

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Book details

List price: $29.95
Publisher: Chronicle Books LLC
Publication date: 7/8/2004
Binding: Paperback
Pages: 224
Size: 9.00" wide x 10.00" long x 0.75" tall
Weight: 2.090
Language: English

The eye, the camera's lens, and the computer screen all treat color differently. This important addition to the designer's reference library helps resolve the differences among the numerous media that contemporary designers work with every day. Comprehensive in scope, it brings together key elements of color theory, practice, and application, addressing a wide range of issues specific to graphic design in both print and digital media. Beyond step-by-step techniques for managing color in modern graphic design practice, Designer's Color Manual also addresses topics which help designers understand color in a variety of disciplines, looking at historical color systems, color in art, and the psychology of color, among dozens of other topics. Author and designer Tom Fraser also takes other graphics-related practices into account -- interior design, digital rendering, packaging and merchandise design -- aiding the designer in mastering the far-reaching effects of color in almost any project. Heavily illustrated with over 1,000 color images, Designer's Color Manual addresses an area that's been gray for too long in the full-color world of contemporary design.

Definitions
Color in context
Color theory
Color systems
Making color
Living with color
Color trends
Color indoors
Color in architecture
Color in photography
Color in the moving image
Color in art
Designing with color
Color composition
Color in publications
Color at the point of sale
Color in branding and advertising
Color on the Web
Digital color
Designing for the screen
Capturing color
Printing color
Displaying color
Image manipulation
Color linework

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