Rhetoric of Cool Composition Studies and New Media

ISBN-10: 080932752X
ISBN-13: 9780809327522
Edition: 2007
List price: $38.00
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Description: "The Rhetoric of Cool: Composition Studies and New Media" offers a historical critique of composition studies' rebirth narrative, using that critique to propose a new rhetoric for new media work. Author Jeff Rice returns to critical moments during  More...

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Book details

List price: $38.00
Copyright year: 2007
Publisher: Southern Illinois University Press
Publication date: 5/11/2007
Binding: Paperback
Pages: 208
Size: 6.00" wide x 9.00" long x 0.50" tall
Weight: 0.616
Language: English

"The Rhetoric of Cool: Composition Studies and New Media" offers a historical critique of composition studies' rebirth narrative, using that critique to propose a new rhetoric for new media work. Author Jeff Rice returns to critical moments during the rebirth of composition studies when the discipline chose not to emphasize technology, cultural studies, and visual writing, which are now fundamental to composition studies. Rice redefines these moments in order to invent a new electronic practice. "The Rhetoric of Cool "addresses the disciplinary claim that composition studies underwent a rebirth in 1963. At that time, three writers reviewed technology, cultural studies, and visual writing outside composition studies and independently used the word "cool" to describe each position. Starting from these three positions, Rice focuses on chora, appropriation, commutation, juxtaposition, nonlinearity, and imagery--rhetorical gestures conducive to new media work-- to construct the rhetoric of cool. An innovative work that approaches computers and writing issues from historical, critical, theoretical, and practical perspectives, "The Rhetoric of Cool" challenges current understandings of writing and new media and proposes a rhetorical rather than an instrumental response for teaching writing in new media contexts.

Foreword: Elementary Cool
Acknowledgments
Introduction
The Story of Composition Studies and Cool
Chora
Appropriation
Juxtaposition
Commutation
Nonlinearity
Imagery
Notes
Works Cited and Consulted
Index

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