Skip to content

Appeals in Modern Rhetoric An Ordinary Language Approach

Best in textbook rentals since 2012!

ISBN-10: 0809326639

ISBN-13: 9780809326631

Edition: 3rd 2005

Authors: M. Jimmie Killingsworth

List price: $39.00
Blue ribbon 30 day, 100% satisfaction guarantee!
what's this?
Rush Rewards U
Members Receive:
Carrot Coin icon
XP icon
You have reached 400 XP and carrot coins. That is the daily max!

Description:

Appeals in Modern Rhetoric: An Ordinary-Language Approachintroduces students to current issues in rhetorical theory through an extended treatment of the rhetorical appeal, a frequently used but rarely discussed concept at the core of rhetorical analysis and criticism. Shunning the standard Aristotelian approach that treats ethos, pathos, and logos as modes of appeal, M. Jimmie Killingsworth uses common, accessible language to explain the concept of the rhetorical appeal—meaning the use of language to plead and to please. The result is a practical and innovative guide to understanding how persuasion works that is suitable for graduate and undergraduate courses yet still addresses topics of…    
Customers also bought

Book details

List price: $39.00
Edition: 3rd
Copyright year: 2005
Publisher: Southern Illinois University Press
Publication date: 9/26/2005
Binding: Paperback
Pages: 190
Size: 6.00" wide x 9.00" long x 0.70" tall
Weight: 0.770
Language: English

A general introduction to rhetorical appeals
Appeals to authority and evidence
Rhetorical situations
Appeals to time
Appeals to place
Appeals to the body
Appeals to gender
Appeals to race
Appeal through tropes