Entertainment-Education and Social Change History, Research, and Practice

ISBN-10: 0805845534
ISBN-13: 9780805845532
Edition: 2003
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Book details

List price: $78.95
Copyright year: 2003
Publisher: Routledge
Publication date: 11/1/2003
Binding: Paperback
Pages: 320
Size: 5.75" wide x 8.75" long x 1.00" tall
Weight: 1.694
Language: English

Singhal is a presidential research scholar and professor of interpersonal communications at Ohio University.

Albert Bandura was born on December 4, 1925, in Mundare, Alberta, Canada. He attended school at an elementary and high school in one and received his bachelor's from the University of British Columbia in 1949. Before he entered college, he spent one summer filling holes on the Alaska Highway in the Yukon. Bandura graduated from the University of Iowa in 1952 with his Ph. D., and after graduating, took a post-doctoral position with the Wichita Guidance Center in Kansas. In 1953, Bandura accepted a position teaching at Stanford University. There he collaborated with student, Richard Walters on his first book, "Adolescent Aggression" in 1959. He was President of the APA in 1973 and received the APA's Award for Distinguished Scientific Contribution in 1980. In 1999 he received the Thorndike Award for Distinguished Contributions of Psychology to Education from the American Psychological Association, and in 2001, he received the Lifetime Achievement Award from the Association for the Advancement of Behavior Therapy. He is also the recipient of the Outstanding Lifetime Contribution to Psychology Award from the American Psychological Association and the Lifetime Achievement Award from the Western Psychological Association, the James McKeen Cattell Award from the American Psychological Society, and the Gold Medal Award for Distinguished Lifetime Contribution to Psychological Science from the American Psychological Foundation. In 2008, he received the Grawemeyer Award for contributions to psychology. His works include Social Learning Theory, Social Foundations of Thought and Action: A Social Cognitive Theory, and Self-efficacy : the exercise of control.

Michael J. Cody is a Professor in the School of Communication at the University of Southern California. His research interests have focused on social influence processes, accounts and social explanations, and nonverbal correlates of deception. He has worked on a number of projects addressing social problems, including reports on school violence in Los Angeles schools, training older adult learners to use computers, assessing outcomes of child custody mediations, promoting gender equality using the media, and detecting deception during employment interviews.

Preface
List of Tables, Figures, and Photos
History and Theory
The Status of Entertainment-Education Worldwide
A History of Entertainment-Education, 1958-2000
Entertainment-Education as a Public Health Intervention
The Origins of Entertainment-Education
Social Cognitive Theory for Personal and Social Change by Enabling Media
Celebrity Identification in Entertainment-Education
The Theory Behind Entertainment-Education
Research and Implementation
No Short Cuts in Entertainment-Education: Designing Soul City Step-by-Step
Organizing a Comprehensive National Plan for Entertainment-Education in Ethiopia
Evolution of an E-E Research Agenda
Working With Daytime and Prime-Time Television Shows in the United States to Promote Health
Entertainment-Education Television Drama in the Netherlands
Entertainment-Education Programs of the BBC and BBC World Service Trust
Social Merchandizing in Brazilian Telenovelas
Delivering Entertainment-Education Health Messages Through the Internet to Hard-to-Reach U.S. Audiences in the Southwest
Entertainment-Education Interventions and Their Outcomes
Entertainment-Education in the Middle East: Lessons From the Egyptian Oral Rehydration Therapy Campaign
The Turkish Family Health and Planning Foundation's Entertainment-Education Campaign
Cartoons and Comic Books for Changing Social Norms: Meena, the South Asian Girl
Air Cover and Ground Mobilization: Integrating Entertainment-Education Broadcasts With Community Listening and Service Delivery in India
Entertainment-Education Through Participatory Theater: Freirean Strategies for Empowering the Oppressed
Soap Operas and Sense-Making: Mediations and Audience Ethnography
Entertainment-Education and Participation: Applying Habermas to a Population Program in Nepal
Epilogue
About The Authors
Author Index
Subject Index

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