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Media Effects and Society

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ISBN-10: 0805825053

ISBN-13: 9780805825053

Edition: 2001

Authors: Elizabeth M. Perse

List price: $62.95
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Description:

Media Effects and Society provides an in-depth look at media effects and offers a theoretical foundation for understanding mass media's impact on individuals and society. Working from the assumption that media effects are common and are underestimated, author Elizabeth M. Perse identifies dominant areas of media effects and provides a synthesis of those areas of research. She focuses on the theoretical explanations for media effects, offering explanations of how media effects occur so readers can understand how to mitigate harmful effects and enhance positive ones. This text provides comprehensive coverage of the range of media effects, including news diffusion, learning from the mass…    
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Book details

List price: $62.95
Copyright year: 2001
Publisher: Routledge
Publication date: 1/1/2001
Binding: Hardcover
Pages: 348
Size: 6.50" wide x 9.50" long x 1.00" tall
Weight: 1.430
Language: English

Preface
Introduction: Does Media Have Effects? Models of Media Effects
Media Effects and Crisis
Shaping Public Opinion
Learning From the Media
Socialization Effects
Effects of Violent Media Content
Effects of Sexually Explicit Media Content
Afterword: Social Impacts of New Mass Media Technology