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Calvin Coolidge

ISBN-10: 0805069577
ISBN-13: 9780805069570
Edition: 2007 (Revised)
List price: $25.00 Buy it from $8.75
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Description: The austere president who presided over the Roaring Twenties and whose conservatism masked an innovative approach to national leadership He was known as "Silent Cal." Buttoned up and tight-lipped, Calvin Coolidge seemed out of place as the leader of  More...

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Book details

List price: $25.00
Copyright year: 2007
Publisher: Henry Holt & Company
Publication date: 12/26/2006
Binding: Hardcover
Pages: 224
Size: 5.75" wide x 8.50" long x 0.75" tall
Weight: 0.792
Language: English

The austere president who presided over the Roaring Twenties and whose conservatism masked an innovative approach to national leadership He was known as "Silent Cal." Buttoned up and tight-lipped, Calvin Coolidge seemed out of place as the leader of a nation plunging headlong into the modern era. His six years in office were a time of flappers, speakeasies, and a stock market boom, but his focus was on cutting taxes, balancing the federal budget, and promoting corporate productivity. "The chief business of the American people is business," he famously said. But there is more to Coolidge than the stern capitalist scold. He was the progenitor of a conservatism that would flourish later in the century and a true innovator in the use of public relations and media. Coolidge worked with the top PR men of his day and seized on the rising technologies of newsreels and radio to bring the presidency into the lives of ordinary Americans--a path that led directly to FDR's "fireside chats" and the expert use of television by Kennedy and Reagan. At a time of great upheaval, Coolidge embodied the ambivalence that many of his countrymen felt. America kept "cool with Coolidge," and he returned the favor.

David Greenberg teaches history at Yale University. Formerly an editor of The New Republic, he writes for Slate, the New York Times, the Washington Post, and other national publications. He lives in Manhattan and in New Haven.

Arthur M. Schlesinger, Jr. is renowned as a historian, a public intellectual, & a political activist. He served as a special assistant to President John F. Kennedy; won two Pulitzer Prizes, in 1946 for "The Age of Jackson" & in 1966 for "A Thousand Days," & in 1998 was the recipient of the National Humanities Medal. He lives in New York City.

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