Conducting a Successful Capital Campaign The New, Revised, and Expanded Edition of the Leading Guide to Planning and Implementing a Capital Campaign

Name: Conducting a Successful Capital Campaign The New, Revised, and Expanded Edition of the Leading Guide to Planning and Implementing a Capital Campaign
Price: 8.21 USD
Availability: InStock
ISBN: 9780787949891

ISBN-10: 0787949892

ISBN-13: 9780787949891

Edition: 2nd 1999 (Revised)

Authors: Kent E. Dove

List price: $62.00

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Description:

In this 2nd edition, Kent Dove offers an updated and expanded blueprint for planning and managing a successful capital campaign. He provides discussions on topics such as linking strategic planning to fundraising, defining leadership and more.

Book details

List price: $62.00
Edition: 2nd
Copyright year: 1999
Publisher: John Wiley & Sons, Incorporated
Publication date: 10/15/1999
Binding: Hardcover
Pages: 528
Size: 7.50" wide x 9.75" long x 1.25" tall
Weight: 2.134
Language: English

Kent E. Dove is one of the nation's most respected and successful capital campaign managers and consultants. He has been called the "preeminent fundraising practitioner working in America today." Dove is currently Senior Adviser and Executive Director, Campaign Planning, for the Indiana University Foundation and holds the prestigious Council for Advancement and Support of Education (CASE) Steuben Glass Apple Award for Outstanding Teaching. He has served three terms on the CASE Educational Fund Raising Committee and one term on the National Society of Fund Raising Executives (NSFRE) Board of Directors. His past clients include the University of British Columbia in Vancouver, University of…



Preface


Acknowledgments


The Author


Planning and Implementing Your Capital Campaign


Tables, Figures, and Exhibits in Part One


Preparing for the Campaign


The Key Components of a Capital Campaign


Preparing for a Campaign: Three Essential Steps and an Important Check


Implementing the Campaign


Defining Roles of Leaders and Volunteers in the Campaign


Recruiting, Educating, and Motivating Volunteers


Building and Stating the Case for the Campaign


Constructing and Using the Major Gifts Chart


Establishing the Campaign Structure and Solicitation Process


Identifying, Researching, and Rating Campaign Donors


Cultivating and Soliciting Major Gift Prospects


Building Lasting Relationships and Developing Lead Gifts


Managing Campaign Logistics and Day-to-Day Operations


Technology in Fundraising


Creating Successful Publications, Promotions, and Public Relations


Moving Forward


Concluding the Campaign and Building on the Momentum


Trends Affecting the Future of Fundraising and Capital Campaigns


The Capital Campaign Resource Guide


Resources for Preparing for the Campaign


Sample Strategic Plan


Sample Strategic Plan Progress Report


Sample Market Survey Materials


Resources for Implementing the Campaign


Sample Volunteer Kit


Sample Case Statement


Sample Case Statement with Companion Pieces


Sample Program Brochure


Sample Campaign Plan


Sample Monthly Financial Report


Sample Public Announcement Event Invitation and Program


Sample Pledge Forms


Sample Communications Materials Checklist


Sample Newsletters


Sample Letterhead and Envelopes


Resources for Moving Forward


Sample Final Report


Sample Post-Campaign Assessment


References


Index