Strategic Change in Colleges and Universities Planning to Survive and Prosper

ISBN-10: 0787903485

ISBN-13: 9780787903480

Edition: 1997

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Description: This detailed guide outlines a strategic planning approach uniquely suited to the academic environment and proven effective in numerous institutions around the country. The authors address the complex nature of stakeholders and conflicting purposes in an academic setting. Their approach leads to?rather than starts from?the institutional mission statement, and includes realistic methods of negotiating the political barriers that often obstruct the development of a strategic plan and its implementation.This informative book is particularly effective when used with the companion workbook Working Toward Strategic Change.

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Book details

List price: $52.00
Copyright year: 1997
Publisher: John Wiley & Sons, Incorporated
Publication date: 2/24/1997
Binding: Hardcover
Pages: 368
Size: 6.50" wide x 9.50" long x 1.00" tall
Weight: 1.386
Language: English

Foreword
The Principles
Higher Education--A System Under Fire
Why the Academy Needs Strategic Planning
Creating a Unique Model of Strategic Planning for Higher Education
Planning to Fit the Institution's Environments
Negotiating Campus Politics
The Practices
Concepts and Principles Underlying the Planning Process
The Planning Process in Practice
The People and Time Involved
The Role and Functions of Committees
Educating Participants and Stakeholders About the Plan
Essential Areas I: Enrollment Management and Program Planning
Essential Areas II: Resources, Technology, and Support Systems
Acting on the Plan
Implementing the Plan
Adjusting the Plan to Institutional Needs
Moving from Strategic Planning to Strategic Management
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