Corporate Universities Lessons in Building a World-Class Work-Force

ISBN-10: 0786307870
ISBN-13: 9780786307876
Edition: 2nd 1998 (Revised)
List price: $44.95
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Book details

List price: $44.95
Edition: 2nd
Copyright year: 1998
Publisher: McGraw-Hill Companies, The
Publication date: 1/22/1998
Binding: Hardcover
Pages: 256
Size: 6.50" wide x 9.75" long x 1.25" tall
Weight: 1.232
Language: English

Jeanne C. Meister is an internationally recognized thought leader, speaker, and author in enterprise learning. She is the author of Corporate Universities and Corporate Quality Universities , and her research has been profiled in such publications as the Chronicle of Higher Education , Chief Learning Officer , Fast Company , Harvard Business Review Japan , and the Financial Times . She is a cofounder of Future Workplace.

Preface
Acknowledgements
Changes in the Workplace
The Corporation of the Twenty-first Century
The Emergence of the Flat, Flexible Organization
The Knowledge Economy: From Brawn to Brains
The Shorter Shelf Life of Knowledge
Lifetime Employability Becomes the Corporate Mantra
Corporations Become Educators
New Workplace Competencies Employers Require
Corporate Universities Emerge
The Mission, Scope, and Nature of Corporate Learning Expands
New Findings from the Annual Survey of Corporate University Future Directions
Management Commitment
Learning Alliances Grow in Importance
Surge of Interest in Using Technology to Create a Virtual Corporate University
Corporate Universities Operate as a Business
How the Corporate University Model Works
Key Principles of the Corporate University Model
Provide Learning in Support of the Business Goals
Consider the Corporate University Model a Process, Not Necessarily a Place
Design a Core Curriculum Around the Three Cs
Train the Value Chain
Move from Instructor-Led to Multiple Formats of Delivering Learning
Encourage Leaders to be Involved with and Facilitate Learning
Move from Corporate Allocation to Self-Funding
Assume a Global Focus in Developing Learning Programs
Create a Measurement System to Evaluate Outputs as well as Inputs
Utilize the Corporate University for Competitive Advantage and Entry into New Market
Designing a Corporate University
The Corporate University Design Process
Top Management Is the Driving Force Behind a Corporate University
Ten Building Blocks in Designing a Corporate University
Form a Governance System
Create a Vision
Recommend the Scope and Funding Strategy
Create an Organization
Identify Stakeholders
Create Products and Services
Select Learning Partners
Draft a Technology Strategy
Create a Measurement System
Communicate ... Communicate ... Communicate
The Chief Learning Officer as Leader of the Corporate University
Learning Programs at Best Practice Corporate Universities
The Corporate University Curriculum
The Three Cs of the Core Curriculum
Corporate Citizenship
Training in the Values, Vision, and Culture of the Organization
Metaphors Teach the Corporate Values, Culture, Big Picture, and Traditions of the Organization
Contextual Framework
Know the Company's Big Picture: Customers, Competitors, Industry Trends, and Best Practices of Others
Know and Practice Core Workplace Competencies
Core Workplace Competencies
Learning to Learn
Communication and Collaboration
Creative Thinking and Problem-Solving
Technological Literacy
Global Business Literacy
Leadership Development
Career Self-Management
Employee Self-Development Linked to Compensation
Themes of Formal and Informal Learning Programs
Corporate Universities Become Learning Laboratories
Technology Transforms Learning
The First Step: Establish Criteria for Media Selection
Satellite-Based Learning
Multimedia-Based Learning
Collaborative Learning Technologies
Knowledge Databases on the Intranet
Web-Based Learning
Virtual Campus
Technology-Assisted Learning: Exploding into the Twenty-First Century
Outreach: Forging Partnerships with Suppliers, Customers, and Institutions of Higher Education
Why Partner with Value Chain Participants?
Partnering with Suppliers
Extending Customer Training to Dealers and Wholesalers
Building Alliances with Institutions of Higher Education
A Framework for Building a Corporate/College Partnership
Customize Executive Educational Programs
Launch a New Accredited Degree Program
Create a Corporate University Consortium
Consider Accreditation of Your Corporate University
Training the Value Chain Becomes a Strategic Goal for Corporate Universities
Corporate Universities: Opportunity or Threat to Higher Education?
The Metamorphosis of the Education Market
Emergence of the Non-Traditional Student as a Consumer of Education
Rapid Advancement of Technology
Need for Life-long Learning
Introduction of Distance Education
Higher Education's Dilemma
New Entrants to the Education Market
Externally Focused Corporate Universities
Consortiums
Virtual Universities
For-Profit Education Firms
The Future: A Market-Driven Education System
Twelve Lessons in Building A World-Class Work Force
Twelve Lessons in Building a World-Class Work Force
Tie the Goals of Education and Development to the Strategic Needs of the Organization
Involve Leaders as Learners and Faculty
Select a Chief Learning Officer to Set the Strategic Direction for Corporate Education
Consider Employee Orientation an On-Going Strategic Process, Rather Than a One-Time Event
Design a Core Curriculum to Stress the Three Cs: Corporate Citizenship, Contextual Framework, and Core Competencies
Link What Employees Earn to What They Learn
Experiment with Technology to Measure, Track, and Accelerate Learning
Extend the Corporate University Beyond Internal Employees to Key Members of the Customer/Supply Chain
Operate the Corporate University as a Line of Business Within the Organization
Develop a Range of Innovative Alliances with Higher Education
Demonstrate the Value of the Corporate University Learning Infrastructure
Develop the Corporate University as a Branded Competitive Advantage and Profit Center
Appendix
Benchmarking Best Practices Among Corporate Universities
Fifteen Frequently Asked Questions About Corporate Universities
Notes
Bibliography
Index

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