Business English A Complete Guide to Developing an Effective Business Writing Style

Name: Business English A Complete Guide to Developing an Effective Business Writing Style
Price: 100.68 USD
Availability: InStock
ISBN: 9780764124440

ISBN-10: 0764124447

ISBN-13: 9780764124440

Edition: 4th 2004

Authors: Andrea B. Geffner

List price: $16.99

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This updated edition provides clear, concise instruction on every form of business writing, from traditional business letters to e-mail and other electronic communications. Pointing out that effective business English begins with mastering grammar and sentence structure, the author presents a brush-up course on the basics of correct usage. Second to grammatical correctness, the biggest challenge in preparing business documents is achieving an appropriate business style that conveys the writer's message succinctly without resorting to stilted, overly formal language. The author advises on how to achieve a natural tone, and to avoid meaningless jargon. She follows up with good examples of…

Book details

List price: $16.99
Edition: 4th
Copyright year: 2004
Publisher: B.E.S. Publishing
Publication date: 4/1/2004
Binding: Paperback
Pages: 368
Size: 7.75" wide x 11.00" long x 1.00" tall
Weight: 1.496
Language: English

Table of Model Letters Preface
Grammar and Sentence Structure
Identifying Verbs and Subjects Sentence Completers
The Sentence vs. Fragments vs. Run-ons Subject-Verb
Agreement Verb Forms Pronouns Advanced Sentence Structure Mechanics
Correspondence
Business Style Letter Format Request
Letters Replies Credit and Collection
Letters Complaints, Claims, and Adjustments Sales and Public
Relations Letters Social Business Letters
Employment Correspondence In-house Correspondence
News Releases Business Reports and Proposals
Words At Work
Commonly Confused Words Spelling Problems
A Glossary Of Business Terms Answers
To Exercises In +Grammar And Sentence Structure
Index Contents
Table of Contents provided by Publisher. All Rights Reserved.