Business of Sports

ISBN-10: 0763726214
ISBN-13: 9780763726218
Edition: 2004
List price: $129.95
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Description: This text is ideal for introductory courses focusing onnbsp;sports business,nbsp;and/or upper-level courses such as Sports Business, Sports Finance, Sports Economics, Professional Sports, Amateur Sports, and Labor Relations in Professional Sports.  More...

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Book details

List price: $129.95
Copyright year: 2004
Publisher: Jones & Bartlett Learning, LLC
Publication date: 4/22/2004
Binding: Paperback
Pages: 776
Size: 6.75" wide x 8.75" long x 1.50" tall
Weight: 2.750
Language: English

This text is ideal for introductory courses focusing onnbsp;sports business,nbsp;and/or upper-level courses such as Sports Business, Sports Finance, Sports Economics, Professional Sports, Amateur Sports, and Labor Relations in Professional Sports. This booknbsp;can alsonbsp;benbsp;a valuednbsp;reader in courses like Sports Marketing, Sports Law, International Sports, Sports Management, and Sports Policy that commonly exist within sports management programs.

Preface
Acknowledgments
Reading credits
Professional sports
Ownership
The rich who own sports
Hard ball : the abuse of power in pro team sports
Public ownership of sports franchises : investment, novelty, or fraud?
Leagues : structure and background
The sports industry's resistance to bear markets
The market structure of sports
Home team
Open competition in league sports
Leagues : revenue sharing and self-analysis
Keeping score : the economics of big-time sports
Revenue sharing and agency problems in professional team sport : the case of the national football league
The report of the independent members of the commissioner's Blue Ribbon Panel on baseball economics
Accounting, taxation, and bankruptcy
Keeping the financial scorecard : accounting for a sports franchise
The purchase and sale of a sports team : tax issues and rules
The challenges of professional sports franchise purchase price allocations
Reorganization of the professional sports franchise
Stadiums and arenas
The stadium game
The name is the game in facility naming rights
The sports franchise game : cities in pursuit of sports franchises, events, stadiums, and arenas
Media
Sports and television
Pro leagues' ratings drop; nobody is quite sure why
The NBA strategy of broadcast television exposure : a legal application
Vertical integration in sport
Toward a scheme for football clubs seeking an effective presence on the internet
Japanese spectator sport industry : cultural changes creating new opportunities
Licensed products
Principles and practice of sport management
The antitrust implications of professional sports' leaguewide licensing and merchandising arrangements
Examining the importance of brand equity in professional sport
Understanding brand loyalty in professional sport : examining the link between brand associations and brand loyalty
Labor matters : unions
Blue-collar law and basketball
Major league baseball's labor turmoil : the failure of the counter-revolution
Creating a win-win situation through collective bargaining : the NFL salary cap
Labor matters : athlete compensation
Pay dirt : the business of professional team sports
The sports business as a labor market laboratory
When negotiations fail : an analysis of salary arbitration and salary cap systems
The effect of salary arbitration on major league baseball
Football may be ill, but don't blame Bosman
Management abilities, player salaries, and team performance
Free agent performance in major league baseball : do teams get what they expect?
The business of sports agents
Individual sports
In the fast lane to big bucks : the growth of NASCAR
The PGA tour : successful self-regulation or unreasonably restraining trade?
Annual report for the fiscal year ended April 30, 2002
WTA : the league that wasn't there
The Muhammad Ali boxing reform act : the first jab at establishing credibility in professional boxing
Start-up leagues and niche sports
Minor league baseball and local economic development
Annual report for the fiscal year ended September 30, 2002
Fraser v. major league soccer
The growth of women's sports
Sports franchise valuation
The economics of sports
How to value professional sports franchise intangible assets
The impact of stadium economics on he value of the professional sports franchise
The market structure of sports
Moody's methodology for rating sports-related enterprises
Olympic sports
Olympic sports
Management of the Olympic games : the lessons of Sydney
The future of the Olympic games
Economics of the Olympic games, hosting the games 1972-2000
College sports
History and structure
A brief history of the national collegiate athletic association's role in regulating intercollegiate athletics
Principles and practice of sport management
Sports law : cases and materials
Ethics in intercollegiate athletics : an examination of NCAA violations and penalties : 1952-1997
The NCAA and conference affiliation
The economic realities of amateur sports organization
The business of college sports and the high cost of winning
The college football industry
Telecasts and recruiting in NCAA division I football : the impact of altered property rights
Unpaid professionals
NCAA 2002-03 revenue distribution plan
An economic analysis of cartel behavior within the NCAA
Member institutions
Beer and circus : how big-time college sports is crippling undergraduate education
Effects of university athletics on the university : a review and extension of empirical assessment
The empirical effects of collegiate athletics : an interim report
Intercollegiate athletics and the American university : a university president's perspective
University of Michigan athletic department budget, 2003-2004
Logo cops : the law and business of collegiate licensing
Beer and circus : how big-time college sports is crippling undergraduate education
Fundraising : an essential competency for the sport manager in the 21st century
Welcome to the big time
Recent federal income tax issues regarding professional and amateur sports
Gender equity
Clarification of intercollegiate athletics policy guidance : the three-part test
Letter clarifying apportionment of financial aid in intercollegiate athletics programs (July 23, 1998)
Further clarification of intercollegiate athletics policy guidance regarding title IX compliance
The growth of NCAA women's rowing : a financial, ethical, and legal analysis
Can gender equity find a place in commercialized college sports?
Amateurism and reform
Legislation for the glory of sport : amateurism and compensation
Symposium : sports law as a reflection of society's laws and values : pay for play for college athletes : now more than ever
The game of life
A call to action : reconnecting college sports and higher education
Sociological considerations
Diversity
Discrimination in major league baseball : hiring standards for major league manages, 1975-1994
Diversity, racism, and professional sports franchise ownership : change must come from within
The sports business as a labor market laboratory
The globalization of baseball : a Latin American perspective
Ethics
The ethical issues confronting managers in the sport industry
The Oympics and the search for global values
The future
Future challenges
Keeping score : the economics of big-time sports
Sport business in the next decade : a general overview of expected trends
Managing North American major professional sport teams in the new millennium : a focus on building brand equity
Index

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