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McDonaldization of Society

ISBN-10: 0761986286
ISBN-13: 9780761986287
Edition: 3rd 2000
Authors: George Ritzer
List price: $38.95
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Description: One of the most noteworthy and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today's readers in a way that few books have been able to do. It is ideal for use in a wide  More...

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Book details

List price: $38.95
Edition: 3rd
Copyright year: 2000
Publisher: SAGE Publications, Incorporated
Publication date: 1/19/2000
Binding: Paperback
Pages: 296
Size: 6.00" wide x 9.00" long
Weight: 1.100
Language: English

One of the most noteworthy and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today's readers in a way that few books have been able to do. It is ideal for use in a wide range of undergraduate courses and will be of equal value to anyone interested in social criticism. This book links a large number of social phenomena to McDonaldization, some which are directly affected by the principles of the fast-food restaurant and others where the effect is more indirect.

An Introduction to McDonaldization
McDonaldization and Its Precursors
From the Iron Cage to the Fast-Food Factory
Efficiency
Drive-Throughs and Finger Food
Calculability
Big Macs and Little Chips
Predictability
It Never Rains on Those Little Houses on the Hillside
Control
Human and Nonhuman Robots
The Irrationality of Rationality
Traffic Jams on Those 'Happy Trails'
Frontiers of McDonaldization
Birth, Death, and Death-Defying Acts
McDonaldization in a Changing World
Are There No Limits?
Dealing with McDonaldization
A Practical Guide

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