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From Knowledge to Intelligence Creating Competitive Advantage in the Next Economy

ISBN-10: 0750677627
ISBN-13: 9780750677622
Edition: 2005
List price: $49.95
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Description: In the New Economy, intelligence will be essential for firms to gain competitive advantagenot just information or knowledge. Competitive intelligence, or the strategic gathering of knowledge about competitors, climate, trends, new products, has a  More...

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Book details

List price: $49.95
Copyright year: 2005
Publisher: Routledge
Publication date: 7/18/2011
Binding: Paperback
Pages: 400
Size: 5.75" wide x 8.75" long x 1.00" tall
Weight: 1.430
Language: English

In the New Economy, intelligence will be essential for firms to gain competitive advantagenot just information or knowledge. Competitive intelligence, or the strategic gathering of knowledge about competitors, climate, trends, new products, has a long and successful history of generating competitive advantage. In this book, Rothberg and Erickson demonstrate how corporations can combine their competitive intelligence gathering with their internal knowledge management gathering into one dynamic system. Using real-world cases from the corporate world, the authors show how the strategic use of this combined system generates measurable competitive advantage. Topics covered include how be develop your strategy for sharing and gathering knowledge across the value chain, sustainable product development and innovation, manufacturing improvement, CRM and marketing, and developing a corporate-wide global knowledge strategy. *The first book to show how competitive intelligence practices can add value to knowledge management systems *Written for practitioners, the book is filled with real examples from the corporate world *Demonstrates how corporations can use internal and external information gathering strategically to gain competitive advantage

Foreword: Seek'em (CIKM), A Recipe for Executive Success
Foreword: Knowledge Wealth and Competitive Intelligence
Acknowledgments
Introduction
Knowledge Meets Intelligence
Generating Competitive Capital
Knowledge in the Firm: Managing Intellectual Capital
Competitive Intelligence: Finding What You Need, Using What You Know
So Now That We Have All of This Information, What Do We Do With It?
A Simple Solution: The CIS and Shadow Teams
From Knowledge to Intelligence with Shadow Teams
Shadow/Intelligence Teams Can Turn Knowledge Into Intelligence
Bringing Together Knowledge Management and Competitive Intelligence
Executive Moment
Turning Knowledge into Active Intelligence
KM and CI: Amplifying the Differences
KM or CI, It's Not "Or" But "And"
And "So What?": Turning Knowledge into Intelligence with Layers of Advantage
Sharing What You Know: A Challenging Oxymoron
Protecting What You Have: "Who's Zooming Whom?"
Final Thoughts
Executive Moment
It's a Risky Business
The Risks of Developing Knowledge Assets in a Competitive Intelligence World
Which SPF Is Right for You? The Art of Balancing Risk
SPF 5: Just in Case, Brilliance as Hit or Miss
SPF 15: Play It Safe, Symbiosis or Dancing with an 800-Pound Gorilla
SPF 30: Protective Cover, Living in a Glass House
SPF 45: Total Block, The Cold War
Intelligence: Knowing When to Change SPF
Executive Moment
Part 1 Wrap-Up: Knowledge Meets Intelligence
Strategy for Shifting Knowledge to Intelligence
Determining an SPF: National Considerations
The Risks of Managing Knowledge Assets: Reprise
An Eclectic Approach
National Innovation Systems
National Factors and Intelligence
National Factors: Constructing a Framework for Strategy
Back to the SPFs
Summary
Executive Moment
Determining an SPF: Industry Considerations
Interaction with National Factors
Industries as a Unit of Study
Knowledge Industries
Value Chain Coordination
Competitive Arena
Back to the SPFs
Summary
Executive Moment
Determining an SPF: Organizational Considerations
Interaction with National and Industry Factors
Resources
Execution
Competitors
Network Considerations
Back to the SPFs
Summary
Executive Moment
Part 2 Wrap-Up: Strategy for Shifting Knowledge to Intelligence
Knowledge to Intelligence Across the Enterprise
Intelligence Across the Enterprise
E-Business
E-Business at Work
E-Business, Knowledge Management, and Competitive Intelligence
The Value Chain
Back to the SPFs
Summary
Executive Moment
Intelligence Across the Value Chain: Upstream
The Value Chain: Upstream
KM Risk and Reward: Upstream
CI Risk and Reward: Upstream
Back to the SPFs
Summary
Executive Moment
Intelligence Across the Value Chain: Downstream
The Value Chain: Downstream
KM Risk and Reward: Downstream
CI Risk and Reward: Downstream
Value Chain Redux
Back to the SPFs
Summary
Executive Moment
Part 3 Wrap-Up: Knowledge to Intelligence Across the Enterprise
A Blueprint for Shifting from Knowledge to Intelligence
Installing the Intelligence Program: Structure
Establishing an Intelligence Framework
Protection: Counterintelligence
Back to the SPFs
Summary
Executive Moment
Installing the Intelligence Program: Culture
Social Capital
Leadership
A Fearless Space
Trust
Making It Happen
Across the Network
Back to the SPFs
Summary
Executive Moment
Ethics of Intelligence: Keeping Your Hands Clean
Why Focus on Ethics in Intelligence?
Unethical Behaviors Can Expose a Company to Legal Liability
Unethical Behavior Can Also Damage a Firm's Reputation
Making Ethical Decisions
Code of Ethics
Back to the SPFs
Executive Moment
Part 4 Wrap-Up: A Blueprint for Shifting from Knowledge to Intelligence
Conclusion
References
About the Authors
Index

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