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Sales Advantage How to Get It, Keep It, and Sell More Than Ever

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ISBN-10: 0743244680

ISBN-13: 9780743244688

Edition: N/A

Authors: Dale Carnegie, J. Oliver Crom, Michael A. Crom

List price: $22.99
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Description:

Now, for the first time ever, the time-tested, proven techniques perfected by the world-famous Dale Carnegie® sales training program are available in book form.The two crucial questions most often asked by salespeople are: "How can I close more sales?" and "What can I do to reduce objections?" The answer to both questions is the same: You learn to sell from a buyer's point of view.Global markets, increased technology, information overload, corporate mergers, and complex products and services have combined to make the buying/selling process more complicated than ever. Salespeople must understand and balance these factors to survive amid a broad spectrum of competition. Moreover, a lot of…    
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Book details

List price: $22.99
Publisher: Free Press
Publication date: 3/16/2013
Binding: Paperback
Pages: 304
Size: 6.00" wide x 9.00" long x 0.80" tall
Weight: 0.814
Language: English

Dale Breckenridge Carnegie (spelled Carnagey until 1922) was born on November 24, 1888 in Maryville, Missouri. He was the son of a poor farmer but he managed to get an education at the State Teacher's College in Warrensburg. After school he became a successful salesman and then began pursuing his dream of becoming a lecturer. At one point, he lived, penniless, at the YMCA on 125th street in New York City. There he persuaded the "Y" manager to allow him to give courses on public speaking. His technique included making students speak about something that made them angry -- this technique made them unafraid to address an audience. From this beginning, the Dale Carnegie Course developed. (Dale…