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Bare Bones of Advertising Print Design

ISBN-10: 0742529622
ISBN-13: 9780742529625
Edition: 2004
Authors: Robyn Blakeman
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Book details

List price: $35.00
Copyright year: 2004
Publisher: Rowman & Littlefield Publishers, Incorporated
Publication date: 10/7/2004
Binding: Paperback
Pages: 192
Size: 5.75" wide x 8.75" long x 0.50" tall
Weight: 0.638
Language: English

Introduction
Design and the Advertising Process
The Main Ingredient to Great Design
The Many Stages of Design
The Page: Problems and Solutions
Things to Know about Type
Newspaper: What's the Big Design Deal?
A Look at Each Component as a Design Element
Putting the Pieces in Place
Let's Give It a Try
Magazine: What's the Big Design Deal?
A Look at Each Component as a Design Element
Putting the Pieces in Place
Digital Prepress
Let's Give It a Try
Glossary
Bibliography
Index
About the Author
Credits

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