Tongue-Tied America Reviving the Art of Verbal Persuasion

ISBN-10: 0735598592
ISBN-13: 9780735598591
Edition: 2011 (Student Manual, Study Guide, etc.)
List price: $37.95
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Book details

List price: $37.95
Copyright year: 2011
Publisher: Wolters Kluwer Law & Business
Publication date: 2/22/2011
Binding: Paperback
Size: 5.75" wide x 8.75" long x 0.75" tall
Weight: 1.034
Language: English

About the Authors
Acknowledgments
Prologue
Essentials of Persuasion
Our Case: The Abiding Importance of Speech
Why It Matters
Why Isn't It Taught?: The Educational Black Hole
An Ancient Feud
The Harvard Paradox
The Odd History of Legal Education
Expensive to Teach
Who Is to Teach It?
Who Can Learn It?; Excellence Is Within Reach
The Canons of Persuasion
Time-Honored Pillars of Classical Rhetoric
Aristotelian Basics
Other Classical Truisms
The Cicero Commandments
The Contribution of Behavioral Psychology
A Potpourri of the Best of the Rest
The Rainbow of Rhetorical Formats
Prepared Speeches
The Epideictic or Inspirational Speech
Deliberative Advocacy
Forensic/Legal Advocacy
Speeches That Are a Mixture of Prepared and Quizzed Presentations
Informal Presentations
Getting from Here to There
Writing the Spoken Word
The Beginning
The Middle
Simplify Your Structure
Simplify Your Language
The End
Hallmarks of Distinguished Delivery: Bringing a Speech to Life
Break It into Beats
Free Yourself from the Script
Separate Beats with Delivery
Maintain Eye Contact
The Importance of Rehearsal
What to Do with Hands and Feet: Gestures and Walking
A Tale of Two Speeches: John Kerry and Barack Obama
Tools of the Trade: Voice and Breath
The Importance of Warming Up
How the Voice Works
Breath
Vocal Cords
Resonators
Articulators
Loosening the Jaw
Adding Some Color: Pitch, Cadence, Speed, and Volume
Some Final Thoughts: Taking Care of Your Voice
Using Visual Aids
Things to Consider in Designing a Visual Aid
Is It Worth Putting onto a Visual Aid?
Text or Picture?
Can the Audience See It?
How Will You Introduce the Visual Aid Gracefully?
Once You Have Introduced It, Use It
Decide How to Interact with It
Get Rid of It When You Are Done with It
Choosing the Right Type of Visual Aids
Diagrams
Pre-Written Road Map
Chalkboard, Whiteboard, Overhead Transparencies, Flip Chart, Foam Board
Handouts
Any Three-Dimensional Prop
Video or Audio Clips
PowerPoint
Rehearsing with Visual Aids
Gender and Persuasion
Pitfalls for Men
The Bully
The Patronizing Male
The Wimp
Pitfalls for Women
The �Little Girl�
The Whisperer
The Onlooker
The Emotional/Unemotional Woman
Generational Issues
The Traditionalist Generation
The Baby Boomers
Generation X
The Millennial Generation
To Sum It Up: Checklists on the Good, the Bad, and the Ugly
The Good
Unpersuasive Rhetoric: The Bad and Ugly
Rhetoric Applied to the Real World
Rhetoric in Court
The Trial
Credibility
Audience Diversity
Exhaustion
Maintaining Poise and Calm
The Challenge of the Varied Tasks of a Trial
Making an Argument to a Judge
Spend Some Time Preparing
Practice
Answer the Question
Be Brief
Respond with Full Candor
Be Selective
Answer the Exact Question That was Asked
Pay Attention to Delivery
Oral Communications in the Workplace
When to Speak?
How to Speak?
Be Canny About E-Mail
The Effects of Technology on Communications Skills
The Rhetoric of Presidential Campaigns
From the Mouths of the Candidates
Franklin Delano Roosevelt (1932, 1936, 1940, 1944)
Harry Truman (1948)
Dwight D. Eisenhower (1952, 1956)
John F. Kennedy (1960)
Lyndon B. Johnson (1964)
Richard Nixon (1968, 1972)
Jimmy Carter (1976)
Ronald Reagan (1980, 1984)
George H. W. Bush (1988)
Bill Clinton (1992, 1996)
George W. Bush (2184, 2004)
Advertising Campaigns
Patriotism
Fear
Racism
Tranquility
Does All This Matter? Rhetorical Lessons from Presidential Campaigns
Rhetoric Gone Haywire
A Formulation of �Ethical� Speech
The Historical Debate: Honest Advocacy Versus Deceitful Rhetoric
Oral Advocacy and Democracy: Dangerous But Essential
The Effect of Modern Modes of Communication on Democratic Debate
Three Rules for Ethical Advocacy
An Example of Unethical Speech Run Amok: Adolf Hitler and the Nazis
�Paranoid Rhetoric�: Another Example of Unethical Speech
What Does Paranoid Rhetoric Look Like?
Effects of Paranoid Rhetoric
Defusing the Bomb: Fighting Dangerous, Abusive, or Paranoid Rhetoric
The Best of the Best
Rhetoric of the Greatest Speeches
Making the Farewell Speech: Lou Gehrig
Delivering the Eulogy: Maya Angelou
Winning the Argument: Barbara Jordan
Overcoming Bias, Part 1: Sojourner Truth
Overcoming Bias, Part 2: Mary Fisher
Making a Speech in a Time of Crisis, Part 1: Robert F. Kennedy
Making a Speech in a Time of Crisisd, Part 2: Winston Churchill
Makting a Speech in a Time of Crisis, Part 3: Abraham Lincoln
Makting a Speech of Hope, Part 1: John F. Kennedy
Making a Speech of Hope, Part 2: Ronald Reagan
Using a Refrain: Martin Luther King
Discussing a Difficult Topic: Barack Obama
Epilogue
A Suggested Curriculum
A Quick History of Rhetoric
Poverty and Communications Skills
High School or College Debate: A Modest Proposal
Endnotes
Index

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