Unpaid Professionals Commercialism and Conflict in Big-Time College Sports

Name: Unpaid Professionals Commercialism and Conflict in Big-Time College Sports
Price: 15.15 USD
Availability: InStock
ISBN: 9780691086903

ISBN-10: 0691086907

ISBN-13: 9780691086903

Edition: 1999 (Revised)

Authors: Andrew Zimbalist

List price: $52.50

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Description:

Big-time college sports embodies the ideals of amateurism and provides an important complement to university education. Or so its apologists would have us believe. As Andrew Zimbalist shows in this unprecedented analysis, college sports is really a massively commercialized industry based on activities that are often irrelevant and even harmful to education. Zimbalist combines groundbreaking empirical research and a talent for storytelling to provide a firm, factual basis for the many arguments that currently rage about the goals, history, structure, incentive system, and legal architecture of college sports. He paints a picture of a system in desperate need of reform and presents bold…

Book details

List price: $52.50
Copyright year: 1999
Publisher: Princeton University Press
Publication date: 2/4/2001
Binding: Paperback
Pages: 280
Size: 6.14" wide x 8.90" long x 0.64" tall
Weight: 0.880
Language: English



preface



Introduction



The Student as Athlete



Gender Equity I Equal Opportunity for Athletes



Gender Equity II Equal Pay for Coaches



The Media Commercialization and Stratification



Commercial Connections



The Bottom Line Deficit or Surplus?



The NCAA Managing the System



Whither Big-Time College Sports? Reform and the Future


Notes


Index