Bon March� Bourgeois Culture and the Department Store, 1869-1920

ISBN-10: 069103494X

ISBN-13: 9780691034942

Edition: 1994

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Description: In this comprehensive social history of the Bon Marcheacute;, the Parisian department store that was the largest in the world before 1914, Michael Miller explores the bourgeois identities, ambitions, and anxieties that the new emporia so vividly dramatized. Through an original interpretation of paternalism, public images, and family-firm relationships, he shows how this new business enterprise succeeded in reconciling traditional values with the coming of an age of mass consumption and bureaucracy.

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Book details

List price: $46.00
Copyright year: 1994
Publisher: Princeton University Press
Publication date: 5/22/1994
Binding: Paperback
Pages: 304
Size: 5.75" wide x 8.50" long x 0.75" tall
Weight: 0.990
Language: English

List of Illustrations
Acknowledgments
Introduction
New Stores
The ""Grand Magasin""
Merchandise and the Mass Market
Finance and Purchasing
Organization
The Boucicauts
Building Organization Men: The Base
Building Organization Men: Management
Ritualization
Entrepreneurial Roles and Business Change
The Directors
Faithful Continuators
Members of a Single Family
Selling Con
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