Now You See It How the Brain Science of Attention Will Transform the Way We Live, Work, and Learn

ISBN-10: 0670022829

ISBN-13: 9780670022823

Edition: 2011

List price: $27.95 Buy it from $3.00
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Description:

A digital innovator shows how we can thrive in the new technological age. When Cathy Davidson and Duke University gave free iPods to the freshman class in 2003, critics said they were wasting their money. Yet when students in practically every discipline invented academic uses for their music players, suddenly the idea could be seen in a new light-as an innovative way to turn learning on its head. This radical experiment is at the heart of Davidson's inspiring new book. Using cutting-edge research on the brain, she shows how "attention blindness" has produced one of our society's greatest challenges: while we've all acknowledged the great changes of the digital age, most of us still toil in schools and workplaces designed for the last century. Davidson introduces us to visionaries whose groundbreaking ideas-from schools with curriculums built around video games to companies that train workers using virtual environments-will open the doors to new ways of working and learning. A lively hybrid of Thomas Friedman and Norman Doidge, Now You See Itis a refreshingly optimistic argument for a bold embrace of our connected, collaborative future.
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Book details

List price: $27.95
Copyright year: 2011
Publisher: Penguin Publishing Group
Publication date: 8/18/2011
Binding: Hardcover
Pages: 352
Size: 6.25" wide x 9.00" long x 1.25" tall
Weight: 1.210
Language: English

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