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Guerrilla Marketing for Free Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits

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ISBN-10: 0618276793

ISBN-13: 9780618276790

Edition: 2003

Authors: Jay Conrad Levinson

List price: $15.99
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Description:

The guru of the Guerrilla Marketing series, with over a million copies in print, teaches entrepreneurs how to market aggressively without spending one cent.Levinson, the authority on big-business marketing on a small-business budget, takes this concept one step further by offering scores of marketing ideas that are completely free. He proves that aggressive marketing doesn't have to be expensive if you use creative and unconventional means.* Hold a giveaway contest. You'll attract customers and acquire names for your mailing list.* Give free talks, consultations, and demonstrations. You'll establish yourself as an expert and publicize your business at the same time.* Post on websites,…    
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Book details

List price: $15.99
Copyright year: 2003
Publisher: HarperCollins Publishers
Publication date: 9/4/2003
Binding: Paperback
Pages: 208
Size: 6.00" wide x 9.00" long x 0.51" tall
Weight: 0.550
Language: English

He is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president & creative director at J. Walter Thompson Advertising & Leo Burnett Advertising, he is chairman of Guerrilla Marketing International, a consulting firm serving large & small businesses worldwide. He lives San Rafael, California.

Being Aggressive and Confident as You Market for Free
Before You Market for Free
While You Market for Free
Allies to Help You Market for Free
Where You Market for Free
Ways You Can Market for Free
Giving for Free to Market for Free
Personality Traits You'll Need to Market for Free
The Joy of Marketing for Free
Index