Sony

ISBN-10: 0618126945
ISBN-13: 9780618126941
Edition: 2001
Authors: John Nathan
List price: $19.95 Buy it from $3.00
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Description: Named one of the best business books of the year (by Fortune and Newsweek), SONY is the "intimate biography of one of the world's leading electronics giants" (San Francisco Chronicle) as well as one of the most fascinating and complex of all  More...

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Book details

List price: $19.95
Copyright year: 2001
Publisher: Houghton Mifflin Harcourt Publishing Company
Publication date: 4/5/2001
Binding: Paperback
Pages: 348
Size: 5.50" wide x 8.75" long x 1.00" tall
Weight: 1.100
Language: English

Named one of the best business books of the year (by Fortune and Newsweek), SONY is the "intimate biography of one of the world's leading electronics giants" (San Francisco Chronicle) as well as one of the most fascinating and complex of all corporate stories. Drawing on his unmatched expertise in Japanese culture and on unique, unlimited access to Sony's inner sanctum, John Nathan traces Sony's evolution from its inauspicious beginnings amid Tokyo's bomb-scarred ruins to its current worldwide success. "Richly detailed and revealing" (Wall Street Journal), the book examines both the outward successes and, as never before, the mysterious inner workings that have always characterized this company's top ranks. The result is "a different kind of business book, showing how personal relationships shaped one of the century's great global corporations" (Fortune).

John Nathan is the author of the definitive biography of the novelist Yukio Mishima & has translated the novels of both Mishima & the Nobel laureate Kenzaburo Oe into English. He is an Emmy Award-winning filmmaker & lives in Santa Barbara, California.

Acknowledgments
Preface
The Founding Fathers: In Search of a Postwar Dream
Ibuka the Muse: From "Talking Paper" to Trinitron
Akio Morita: Discovering America
Morita the Dazzler: The Man Behind the Mask
Sony's First American: Lessons in Logic from Harvey Schein
Maestro Ohga: The Art of Profit
Extending the Family: The Rise of Mickey Schulhof
One for Chairman Akio: The Columbia Pictures Acquisition
Hollywood Continued: Tailspin
Ohga and Schulhof: A Tale of Love and Hubris
Idei the Heretic: Empire's End
Index

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