| About the authors | p. vi |
| Foreword | p. vii |
| Preface | p. ix |
| Structure of the book | p. xiii |
| Acknowledgements | p. xv |
| List of figures | p. xvi |
| List of tables | p. xvii |
| The Context; the Issues; A Global Overview | |
| Environment; tourism; a marketing perspective | p. 3 |
| Global environmental issues | p. 15 |
| International summary of tourism and environment: north Europe, the Mediterranean region and North America | p. 26 |
| International summary of tourism and environment: East Asia and the Pacific; the Caribbean; Eastern Europe and states of the former USSR, and rest of the world | p. 38 |
| Travel and tourism: the world's largest industry | p. 50 |
| The environmental significance of holiday and leisure tourism | p. 64 |
| Managing Tourism for Sustainability at Specific Destinations | |
| Managing tourism - the local destination focus | p. 81 |
| Managing tourism at local destinations - the public sector role | p. 93 |
| Managing tourism at local destinations - the private sector role | p. 106 |
| The marketing process for sustainable tourism at destinations | p. 118 |
| The Issues and Cases of Good Management Practice in the Main Sectors of Travel and Tourism | |
| The 'R Word' guide to corporate action on sustainability | p. 133 |
| Sustainability in the accommodation sector - with international illustrations | p. 144 |
| Sustainability in the visitor attractions sector | p. 160 |
| Sustainability in the transport sector - with international illustrations | p. 170 |
| Sustainability in the tour operator sector - with international illustrations | p. 184 |
| International Cases of Good Management Practice for Sustainability | |
| Kruger National Park, South Africa | p. 201 |
| Quicksilver Connections Ltd, Great Barrier Reef, Australia | p. 208 |
| Edinburgh's Old Town, UK | p. 213 |
| Anglian Water Services Ltd: Rutland Water, UK | p. 218 |
| Ironbridge Gorge Museums, UK | p. 224 |
| Epilogue: Positive visions for sustainable tourism | p. 230 |
| Select glossary of environment, tourism and marketing terms | p. 238 |
| Environmental regulations, market mechanisms and self-regulatory codes of conduct influencing the tourism industry | p. 250 |
| Select bibliography | p. 258 |
| Index | p. 263 |
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