Strategic Management An Integrated Approach

ISBN-10: 0538748567
ISBN-13: 9780538748568
Edition: 9th 2010
List price: $376.95 Buy it from $0.80
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Book details

List price: $376.95
Edition: 9th
Copyright year: 2010
Publisher: Cengage South-Western
Publication date: 10/14/2009
Binding: Hardcover
Pages: 936
Size: 8.25" wide x 10.00" long x 1.25" tall
Weight: 3.982
Language: English

Introduction To Strategic Management
Strategic Leadership: Managing the Strategy-Making process for Competitive Advantage
External Analysis: The Identifi cation of Opportunities and Threats
The Nature Of Competitive Advantage
Internal Analysis: Distinctive Competencies, Competitive Advantage, and Profitability
Building Competitive Advantage Through Functional-Level Strategy
Strategies
Building Competitive Advantage Through Business-Level Strategy
Business-Level Strategy and the Industry Environment
Strategy and Technology
Strategy in the Global Environment
Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing
Corporate-Level Strategy: Related and Unrelated Diversification
Implementing Strategy
Corporate Performance, Governance, and Business Ethics
Implementing Strategy in Companies That Compete in a Single Industry
Implementing Strategy in Companies That Compete across Industries and Countries
Cases In Strategic Management

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