Sports and Entertainment Management

Name: Sports and Entertainment Management
Price: 15.64 USD
Availability: InStock
ISBN: 9780538438292

ISBN-10: 0538438290

ISBN-13: 9780538438292

Edition: 2005

Authors: Ken Kaser, John L. Brooks, John R. Brooks

List price: $60.95

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Description:

Sports and Entertainment Management serves as a one-semester course for marketing and business management students. Using topics in the sports and entertainment industries, the text and multimedia supplements cover the basic functions of management as outlined in national and state standards. Management topics discussed in the twelve chapters include leadership, finance, product management, people management, information management, legal and ethical issues, customer relations, sales management, managing change, and career development.

Book details

List price: $60.95
Copyright year: 2005
Publisher: Cengage South-Western
Publication date: 3/18/2004
Binding: Paperback
Pages: 320
Size: 8.25" wide x 10.50" long x 0.50" tall
Weight: 1.430
Language: English




What is Sports and Entertainment Management?



Management Basics



Sports Management



Entertainment Management



College and Amateur Sports



Managing College Athletics



Managing Amateur Sport



Economic Impact



Professional Sports



Managing Big League Sports



Organizing A Professional Team



Agents, Managers, and Ethics



Sports and Entertainment Management



Managing Local Events



Managing College Events



Managing Professional Sports



Managing Other Events



Management Function



Planning



Organizing



Implementing and Controlling



Decision Making



How Managers Make Decisions



Group Decision Making



Knowledge Management



Management Strategies



The Building Blocks of Strategy



The Process of Strategic Management



Strategic Planning Tools



Organizing and Staffing



Coordinating for Success



Networking and Delegation



Management Careers in Sports and Entertainment



Leaders in a Changing Environment



Characteristics of Leaders



How Do Leaders Motivate?



Agents of Change



Managing Groups and Teams



Understanding Group Structures



Building Successful Teams



Designing a Team-Based Organization



Managing Operations



Operations Management



Control Through Evaluation



Managing With Information Technology



Management Information Systems



Implementing Strategies with an MIS