Business of Healthcare Innovation

Name: Business of Healthcare Innovation
Price: 6.75 USD
Availability: InStock
ISBN: 9780521547680

ISBN-10: 0521547687

ISBN-13: 9780521547680

Edition: 2005

Authors: Lawton Robert Burns

List price: $59.00

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Robert Lawton Burns focuses on the key role of the 'producers' as the main source of innovation in this wide-ranging analysis of business trends in the manufacturing branch of the health care industry. Written by industry academics and executives, the book provides a detailed overview of the pharmaceutical, biotechnology, genomics/proteomics, medical device and information technology sectors. Most importantly, it describes the growing convergence between these sectors and the need for executives in one sector to increasingly draw upon trends in the others.

Book details

List price: $59.00
Copyright year: 2005
Publisher: Cambridge University Press
Publication date: 8/25/2005
Binding: Paperback
Pages: 398
Size: 7.00" wide x 10.00" long x 1.00" tall
Weight: 1.738
Language: English



List of figures


List of contributors


Preface


Acknowledgments



The business of healthcare innovation in the Wharton School curriculum




The life sciences



The pharmaceutical sector




The biotechnology sector - therapeutics




Biotechnology business and revenue models: the dynamic of technological evolution and capital market ingenuity




Mergers, acquisitions, and the advantages of scale in the pharmaceutical sector




Devices and information technologies



The medical device sector




The healthcare information technology sector




Healthcare innovation across sectors: convergences and divergences