BOB DIGNEN is a director of York Associates, a training company which offers a range of English Language, professional communication and intercultural courses and seminars. Bob specialises in designing and delivering seminars to develop international project team performance.IAN McMASTER is editor-in-chief of the Business English magazine Business Spotlight. He studied economics at the University of Cambridge and the London School of Economics, and is a qualified Business English teacher. He has written widely on business and Business English topics. Ian's specialist research interest is the use of English as a lingua franca in business, and communication problems between native and… non-native speakers.