Visual Creativity Inspirational Ideas for Advertising, Animation and Digital Design

ISBN-10: 0500511667
ISBN-13: 9780500511664
Edition: 2004
Authors: Mario Pricken
List price: $60.00 Buy it from $5.50
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Book details

List price: $60.00
Copyright year: 2004
Publisher: Thames & Hudson
Publication date: 9/17/2004
Binding: Hardcover
Pages: 232
Size: 10.00" wide x 11.75" long x 1.00" tall
Weight: 1.628
Language: English

Mario Pricken is a creative director and direct marketing consultantwho trains creative teams from advertising agencies and marketingdepartments. He lives in Germany.

Visual evolution
The frontiers of your imagination
Inside a creative mind
Inside the imaginations of top creatives
Thirteen interviews with top creatives
The six ways of seeing
The six ways of seeing
Looking is not seeing
To world in your head
Dream with your eyes open
Controlling images
Seeing with all your senses
Image streaming
The visual lab
The eight departments in the visual lab
A new view of reality
What are pictures made of?
Playing with layers
When graphics meet images
Expanding reality
Morphing and shape-shifting
Worlds without frontiers
Styles, trends and genres
From dream to reality
Sketches, layouts and storyboards
Appendices

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