Sight, Sound, Motion Applied Media Aesthetics

ISBN-10: 0495802964
ISBN-13: 9780495802969
Edition: 6th 2011
Authors: Herbert Zettl
List price: $324.95
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Book details

List price: $324.95
Edition: 6th
Copyright year: 2011
Publisher: Wadsworth
Publication date: 1/4/2010
Binding: Hardcover
Pages: 448
Size: 8.50" wide x 11.00" long x 0.75" tall
Weight: 2.596
Language: English

Herbert Zettl is a professor emeritus of the Broadcast and Electronic Communication Arts Department at San Francisco State University (SFSU). While at San Francisco State University, he headed the Institute of International Media Communication and received the California State Legislature Distinguished Teaching Award and, from the Broadcast Education Association, the Distinguished Education Service Award. Prior to joining the SFSU faculty, Zettl worked at KOVR (Stockton-Sacramento) and as a producer-director at KPIX, the CBS affiliate in San Francisco. While at KPIX, he participated in a variety of CBS and NBC network television productions. Because of his outstanding contributions to the television profession, he was elected to the prestigious Silver Circle of the National Academy of Television Arts and Sciences (NATAS), Northern California Chapter. He also is a member of the Broadcast Legends of the NATAS, Northern California Chapter. Zettl has authored VIDEO BASICS, VIDEO BASICS WORKBOOK, TELEVISION PRODUCTION HANDBOOK, and SIGHT SOUND MOTION, which are translated into several languages and published internationally. His numerous articles on television production and media aesthetics have appeared in major media journals worldwide. He has lectured extensively on both subjects at universities and professional broadcast institutions both nationally and internationally. Zettl developed an interactive DVD-ROM, ZETTL'S VIDEOLAB 4.0, published by Wadsworth Cengage, a part of Cengage Learning. His previous CD-ROM version won several prestigious awards, among them the Macromedia People's Choice Award, the New Media Invision Gold Medal for Higher Education, and Invision Silver Medals in the categories of Continuing Education and Use of Video.

Prologue
Applied Media Aesthetics
The First Aesthetic Field: Light
Structuring the First Aesthetic Field: Lighting
The Extended First Field: Color
Structuring Color: Function and Composition
The Two-dimensional Field: Area
The Two-dimensional Field: Forces Within the Screen
Structuring the Two-dimensional Field: Interplay of Screen Forces
The Three-dimensional Field: Depth and Volume
Structuring the Three-dimensional Field: Screen Volume and Effects
Building Screen Space: Visualization
The Four-dimensional Field: Time
The Four-dimensional Field: Motion
Structuring the Four-dimensional Field: Timing and Principal Motions
The Five-dimensional Field: Sound
Structuring the Five-dimensional Field: Sound Structures
Visual Narrative: the Syntax of Continuity Editing
Visual Narrative: the Syntax of Complexity Editing

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