Signage and Wayfinding Design A Complete Guide to Creating Environmental Graphic Design Systems

ISBN-10: 0471748919
ISBN-13: 9780471748915
Edition: 2007
List price: $75.00
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Description: Signage and Wayfinding Design is a comprehensive and accessible resource that enables readers to apply a standard, proven design process to large and small projects in an efficient and systematic manner. Environmental graphic design is the  More...

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Book details

List price: $75.00
Copyright year: 2007
Publisher: John Wiley & Sons, Incorporated
Publication date: 3/5/2007
Binding: Hardcover
Pages: 256
Size: 8.75" wide x 11.50" long x 0.75" tall
Weight: 2.508
Language: English

Signage and Wayfinding Design is a comprehensive and accessible resource that enables readers to apply a standard, proven design process to large and small projects in an efficient and systematic manner. Environmental graphic design is the development of a systematic, visually cohesive graphic communication system for a given site within the built environment. Increasingly recognized as a contributor to well-being, safety and security in unfamiliar and high-stress environments, EGD is also being used to extend and reinforce the brand experience.

Chris Calori is a principal of Calori & Vanden-Eynden /Design Consultants, an internationally recognized, award-wining design firm specializing in the planning and design of signage and wayfinding programs. She is a Fellow of the Society for Environmental Graphic Design and is a Professional Affiliate of the New York Chapter of the American Institute of Architects. She has also been a design educator at the Fashion Institute of Technology and at The Ohio State University.

Foreword
Acknowledgments
Introduction
What Is Environmental Graphic Design?
The Spectrum of EGD Activity
The Importance of EGD Today
You Can't Learn This in College
What's Ahead in This Book
The Design Process
The Client Is Part of the Process
The Design Process Applied to EGD
Data Collection and Analysis (Predesign)
Schematic Design
Design Development
Documentation
Bidding (Postdesign)
Fabrication/Installation Observation
Postinstallation Evaluation
Chapter Wrap-Up
Overview of the Signage Pyramid Model
Genesis of a Design Approach
The Signage Pyramid's Component Systems
The Signage Pyramid and Resource Allocation
Chapter Wrap-Up
The Information Content System
Kinds of Sign Information Content
Hierarchy of Content
Developing the Sign Information Content System
Navigation: Message Hierarchy and Proximity
Other Factors Affecting the Sign Information Content System
Pictorial Information Content
Signage Master Plans
Chapter Wrap-Up
The Graphic System
Typography Overview
Choosing a Typeface
Typographic Treatment
Typographic Considerations in Signage for Nonsighted and Low-Sighted People
Symbols and Arrows
Diagrams
Other Graphic Elements
Color
Layout
Overview of Signage Graphic Application Process
Chapter Wrap-Up
The Hardware System
Shape
Connotations of Form
Sign Mounting Considerations
Sign Size Considerations
Sign Lighting Overview
Sign Materials Overview
Basic Sign Materials
Electronic Message Display Devices
Stock Sign Hardware Systems
Sign Materials and Codes
Overview of Coatings and Finishes Applied to Signs
Chapter Wrap-Up
Project Credits
Bibliography
Index

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