Business Model Generation A Handbook for Visionaries, Game Changers, and Challengers

ISBN-10: 0470876417
ISBN-13: 9780470876411
Edition: 2010
List price: $34.95 Buy it from $11.47
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Description: Disruptive new business models for winning in changing markets are the critical need of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation is for those ready  More...

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Book details

List price: $34.95
Copyright year: 2010
Publisher: John Wiley & Sons, Incorporated
Publication date: 7/13/2010
Binding: Paperback
Pages: 288
Size: 9.50" wide x 7.50" long x 1.00" tall
Weight: 1.452
Language: English

Disruptive new business models for winning in changing markets are the critical need of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation. It offers you powerful, simple, tested tools for understanding, designing, reworking, and implementing new business models. Business Model Generation is a practical, inspiring handbook for anyone striving to improve their core approach to doing business--or craft a new one. Business Model Generation will teach you practical innovation techniques used today by leading companies worldwide. You will learn how to systematically understand, design, and implement a new business model - or analyze and renovate an old one.

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