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| Notes on Contributors | |
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| Preface and Acknowledgments to the Second Edition | |
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| Acknowledgments to the First Edition | |
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| Introduction: The Worldwide Web of Popular Culture | |
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| New News | |
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| Timeline | |
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| Introduction | |
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| Little Sheets of News and Varieties: The Penny Wonder in New York City by Isabelle Lehuu | |
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| Consider the Source: | |
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| Excerpt from "Great Astronomical Discoveries Recently Made," from the Sun (Friday, August 28, 1835) | |
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| Suggested Further Reading | |
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| The World of the Stage | |
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| Timeline | |
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| Introduction | |
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| William Shakespeare in America by Lawrence Levine | |
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| Consider the Source: | |
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| Excerpt from Representative Men, by Ralph Waldo Emerson (1850) | |
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| Suggested Further Reading | |
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| The Racy Appeal of the Minstrel | |
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| Timeline | |
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| Introduction | |
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| The Blackface Lore Cycle by W. T. Lhamon, Jr. | |
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| Consider the Source: | |
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| Excerpts from Nineteenth-Century Minstrel Shows | |
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| Suggested Further Reading | |
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| Western Values | |
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| Timeline | |
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| Introduction | |
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| Women and the Language of Men by Jane Tompkins | |
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| Consider the Source: | |
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| First excerpt from The Virginian, by Owen Wister (1902) | |
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| Second excerpt from The Virginian, by Owen Wister (1902) | |
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| Suggested Further Reading | |
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| Moving Images | |
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| Timeline | |
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| Introduction | |
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| Nickel Madness by Robert Sklar | |
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| Consider the Source: | |
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| Excerpts from The Spirit of Youth, by Jane Addams (1909) | |
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| Suggested Further Reading | |
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| Waves of Selling | |
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| Timeline | |
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| Introduction | |
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| Arguments over Broadcast Advertising by Susan Smulyan | |
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| Consider the Source: | |
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| Excerpt from "Sponsoritis," from Radio Revue magazine (1930) | |
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| Suggested Further Reading | |
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| The Firmament of Stardom | |
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| Timeline | |
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| Introduction | |
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| Fool's Paradise: Frank Sinatra and the American Dream by Jim Cullen | |
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| Consider the Source: | |
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| "Why the Americans Are So Restless in the Midst of Their Prosperity" from Volume 2 of Democracy in America, by Alexis de Tocqueville (1840) | |
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| Suggested Further Reading | |
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| Seeing Television | |
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| Timeline | |
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| Introduction | |
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| Reality Bites by Susan J. Douglas | |
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| Consider the Source: | |
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| Excerpts from After All, by Mary Tyler Moore (1995) | |
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| Suggested Further Reading | |
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| Rapping Flip-Hop | |
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| Timeline | |
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| Introduction | |
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| Just Keeping It Real by Tricia Rose | |
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| Consider the Source: | |
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| Excerpts from Ladies First, by Queen Latifah (1999) | |
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| Suggested Further Reading | |
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| Tangled Web | |
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| Timeline | |
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| Introduction | |
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| The Emperor's New Modem by Lee Siegel | |
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| Consider the Source: | |
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| Excerpt from The Art of Democracy, by Jim Cullen (2002) | |
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| Suggested Further Reading | |
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| Source Credits | |