Health Communication in the 21st Century

ISBN-10: 0470672722
ISBN-13: 9780470672723
Edition: 2nd 2013
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Description: This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic  More...

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Book details

List price: $72.95
Edition: 2nd
Copyright year: 2013
Publisher: John Wiley & Sons, Incorporated
Publication date: 11/21/2012
Binding: Paperback
Pages: 358
Size: 7.50" wide x 9.75" long x 0.75" tall
Weight: 1.606
Language: English

This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform.Fully revised second edition of this popular and authoritative textIncludes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communicationNew case studies, examples, and updated glossary keep the work relevant and student-friendlyProvides effective strategies for healthcare organizations and individuals in communicating with patientsUpdated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright

Introduction
Overview of Communication and Health
Arguments for the Need to Study Health Communication
Defining Health Communication
A Brief History of Health Communication Research
Current Challenges to the Healthcare System and the Role of Health Communication Research
Overview of the Book
Summary
Interpersonal Perspectives
Provider-Patient Communication
Provider and Patient Views of Health and Healthcare
Provider Perspective
Patient Perspective
Provider-Patient Interaction
Improving Provider-Patient Communication
Outcomes of Provider-Patient Communication
Communication and Medical Malpractice Lawsuits
Other Challenges of Provider-Patient Communication
Summary
Caregiving and Communication
Caregiving
Hospice and Palliative Care
Older Adult Health Concerns and Communication Issues
Attitudes Toward Death and Dying
Summary
Social, Cultural, and Organizational Contexts
Social Support and Health
History of Social Support and Health Research
Types and Functions of Social Support
Models of Social Support and Health
Perceptions of Support Providers
Strong Tie Versus Weak Tie Support Networks
The Role of Communication in the Social Support Process
Communication within Social Networks, Social Support Processes, and Health
Support Groups for People with Health Concerns
Communication Processes within Support Groups
Support Group Participation and Health Outcomes
Social Support Interventions
Summary
Culture and Diversity Issues in Healthcare
Patient Diversity and Issues with Healthcare
Cultural Differences in Concepts of Health and Medicine
Recognizing Cultural Diversity in Health Beliefs
Alternative Medicine
Spirituality, Culture, and Health
Social Implications of Illness
Changing Social Perceptions of Stigmatized Health Issues through Communication
Culturally Centered Health Campaigns
Provider Diversity
Summary
Communication and Healthcare Organizations
Healthcare Organizations as Systems
Types of Healthcare Organizations
Communication within Healthcare Organizations
Healthcare Organization Culture
Influences on Healthcare Organization Communication
Provider Stress, Conflict, and Support within Healthcare Organizations
Summary
Influences of Technologies and Media
New Technologies and Health Communication
Health Information on the Internet
New Technologies and Patient-Patient Communication
New Technologies and Provider-Provider Communication
New Technologies and Provider-Patient Communication
New Technologies and Health Campaigns
Summary
Mass Communication and Health
Two Perspectives of Media Influence
Needs Fulfilled by the Mass Media Concerning Health
Media Usage, Health Portrayals, and Health Behaviors
Health News Stories in the Media
Summary
Risk, Campaigns, Communities, and Teams
Risk and Crisis Communication
Defining Risk Communication
Global and Large-Scale Health Threats
At-Risk Communities within the United States
Communication Strategies for Addressing Health Risks
Community-Based Health Initiatives for At-Risk or Marginalized Populations
Risk Communication Strategies at the Provider-Patient Level
Summary
Health Campaigns and Community Health Initiatives
Campaign Goals
Theoretical Approaches to Health Campaigns
The Process of Conducting a Health Campaign
Formative Campaign Evaluation
Summary
Interdisciplinary Healthcare Teams
Diversity of Healthcare Professionals
Importance of Interdisciplinary Teams
Continuum of Healthcare Teams
Model of Synergistic Healthcare Teams
Summary
Contexts, Challenges, and Choices
Political Issues and Health Communication
Politics and Health Communication
Message Framing Theory and Political Communication
Current Political Issues Surrounding Health and Healthcare
Health Literacy
Health Stigma, Discrimination, and Politics
The Medical Marijuana Debate
The Politics of Life and Death
Right to Life Issues in the Media
The Politics of Nutrition
International Health Communication Issues
Summary
Epilogue: Looking Toward the Future of Health Communication Research
Emerging Trends and Challenges in Health and New Communication Technologies
Emerging Trends and Challenges in Communication and Mental Health Issues
Emerging Trends and Challenges in Intercultural Health Communication
Emerging Trends and Challenges in Risk/Crisis Communication
Ongoing Theoretical, Methodological, and Dissemination Issues Surrounding Health Communication Research
Summary
Index

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