Problogger Secrets for Blogging Your Way to a Six-Figure Income

ISBN-10: 0470616342

ISBN-13: 9780470616345

Edition: 2nd 2010

List price: $29.95
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Description:

Blogging has become a popular and fascinating pastime for many, but more and more bloggers are finding it can also be an excellent source of direct or indirect income. Although the barriers to starting a blog are low, without expert guidance it is easy to get frustrated when success doesn't match expectations. Written by the creator of the world's #1 resource for making money with blogs, ProBlogger takes the reader from absolute beginner to earning money from or as a result of blogging. Through step by step practical lessons the reader will choose a blog topic, analyze the market, set up a blog, promote it and earn revenue.Unlike other books that are big on potential and theory, ProBlogger provides results based on the authors own experience of what really works through practical, tried and tested advice. Inside readers will learn: How Bloggers Make Money Direct Income Earning vs. Indirect Income Earning methods Why Niches are Important Using 20 critical blogging tools 20 Ingredients for a successful blog post Optimizing advertising Which advertising platforms work best Expert analysis of Technocrat's Top Blogs - why they workand so much more.
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Book details

List price: $29.95
Edition: 2nd
Copyright year: 2010
Publisher: John Wiley & Sons, Incorporated
Publication date: 4/9/2010
Binding: Paperback
Pages: 240
Size: 6.00" wide x 9.00" long x 0.50" tall
Weight: 0.638
Language: English

As Professor of Management at Clemson University, author Caron St. John also serves as the Interim Associate Dean for Graduate Programs and Innovation and Director of MBA Programs and the Spiro Center for Entrepreneurial Leadership for the university. Her research interests address the competitive, technology, and operations strategies of both entrepreneurial and established firms. Her work has been published in ACADEMY OF MANAGEMENT REVIEW, STRATEGIC MANAGEMENT JOURNAL, ORGANIZATION RESEARCH METHODS, JOURNAL OF OPERATIONS MANAGEMENT, and PRODUCTION AND OPERATIONS MANAGEMENT. She has coauthored two textbooks in strategic management and is very active in executive and graduate education, particularly in the areas of strategy, entrepreneurship, and innovation management.

Introduction
Blogging for Money
Niche Blogging
Setting Up Your Blog
Blog Writing
Blog Income and Earning Strategies
Buying and Selling Blogs
Blog Promotion and Marketing
Social Media and Your Blog
Secrets of Successful Blogs
Creating Something Worthwhile
Taking Your Blog to the Next Level: A Case Study
Index
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