People Buy You The Real Secret to What Matters Most in Business

ISBN-10: 0470599111
ISBN-13: 9780470599112
Edition: 2010
Authors: Jeb Blount
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Description: A guide for the true center of the sale-youWhen all things are equal (and in today'²s competitive world they almost always are) people buy you-the salesperson. No matter the product, the best salespeople, the ones who win, are selling  More...

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Book details

Copyright year: 2010
Publisher: John Wiley & Sons, Limited
Publication date: 7/13/2010
Binding: Hardcover
Pages: 208
Size: 5.75" wide x 8.75" long x 1.00" tall
Weight: 0.726
Language: English

A guide for the true center of the sale-youWhen all things are equal (and in today'²s competitive world they almost always are) people buy you-the salesperson. No matter the product, the best salespeople, the ones who win, are selling themselves.Offering a simple, actionable formula for creating instant connections with prospects and customers, People Buy You will enable you to sell at a whole new level. You'²ll discover: The five most important steps for making an emotional connection and getting people to buy you Proven methods for building stronger, long-term relationships with customers and prospects that increase sales, improve retention, and increase profits How to tap into your buyer'²s emotions to uncover and solve real problemsWhile so many books today focus on the mechanics of the sale, People Buy You goes straight to its heart, giving you the key to meeting your buyer'²s needs.

Foreword
About the Author
From Information to Empathy
Friends Buy from Friends and Other Urban Myths
Be Likable
Connect
Solve Problems
Build Trust
Create Positive Emotional Experiences
A Brand Called You

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