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Always a Winner Finding Your Competitive Advantage in an up and down Economy

ISBN-10: 0470497203
ISBN-13: 9780470497203
Edition: 2009
List price: $27.99
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Description: Always a Winner: Finding Your Competitive Advantage in an Up and Down Economy teaches business executives how to recession proof one's company in turbulent times. Executives learn to forecast movements and turning points in the business cycle and to  More...

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Book details

List price: $27.99
Copyright year: 2009
Publisher: John Wiley & Sons, Limited
Publication date: 9/11/2009
Binding: Hardcover
Pages: 240
Size: 6.50" wide x 9.50" long x 0.75" tall
Weight: 0.946
Language: English

Always a Winner: Finding Your Competitive Advantage in an Up and Down Economy teaches business executives how to recession proof one's company in turbulent times. Executives learn to forecast movements and turning points in the business cycle and to use that information to implement a set of management strategies over the course of the business cycle that will help their companies build competitive advantage relative to rivals. In the process, business executives learn to recession proof their company in turbulent times. The book also teaches corporate executives how to build an organization through the transformation of its organizational structure and the introduction of a more business cycle sensitive organizational culture.

About the Author
Preface
A Big-Picture View of the Always a Winner Organization
Why Recessions Are More Dangerous than Any 10 Competitors
What Good to Great and Always a Winner Organizations Have in Common
What Are the Three Steps to Becoming an Always a Winner Organization?
How to Strategically Manage Through the Business Cycle Seasons
Becoming Your Own Economic Forecaster
How (and Why) the Business Cycle Cycles
How to Forecast the Business Cycle in Four Easy Pieces
Why the GDP Equation Is Your Most Important Forecasting Tool
Why Tracking the Consumer Is the Ultimate Confidence Game
Why Taking the Pulse of Business Investment Is as Simple as ISM
How Falling Exports Can Flatten an Economy in a Flat World
Why Uncle Sam Is the Spender of Last Resort
How Do I Fear Thee, Inflation? Let Me Count the Ways
Why the Bond Market Is Not a Casino
Why Forecasting a Recession Is No Bull (Market)
How the Corporate Earnings Calendar Literally "Guides" Your Strategy
Always a Winner Strategies through the Business Cycle Seasons
How to Recession-Proof Your Supply Chain
Why Cherry Picking the Talent Pool During Recessions Is Your Quality Key
Why Countercyclical Advertising Is the Best Way to Build Brand and Market Share
Why Companies Often Price Their Products and Manage Credit Exactly Wrong
How To Not Get Run Over by the Capital Expenditures Bandwagon
Why You Should Buy Low and Sell High over the Stock Market Cycle
How to Minimize Your Capital Financing Costs over the Interest Rate Cycle
Building the Always a Winner Organization
Why Always a Winner Organizations Always Begin with a Strong Business Cycle Management Orientation
How Every Executive Team Can Boost Its Economic and Financial Market Literacy
Why a Facilitative Structure Must Follow Your Business Cycle Management Strategy
Why a Supportive Organizational Culture Is Essential to Always Being a Winner
How to Protect Your 401(k) in an Up-and-Down Stock Market
Concluding Thoughts
Notes
Acknowledgements
Index

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