Socialnomics How Social Media Transforms the Way We Live and Do Business

ISBN-10: 0470477237
ISBN-13: 9780470477236
Edition: 2009
Authors: Erik Qualman
List price: $16.99 Buy it from $2.89
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Book details

List price: $16.99
Copyright year: 2009
Publisher: John Wiley & Sons, Limited
Publication date: 9/8/2009
Binding: Hardcover
Pages: 288
Size: 6.00" wide x 9.00" long x 0.75" tall
Weight: 1.034
Language: English

Acknowledgments
About This Book
Introduction: It's a People-Driven Economy, Stupid
Word of Mouth Goes World of Mouth
Social Media = Preventative Behavior
What Happens in Vegas Stays on You Tube
Social Media = Braggadocian Behavior
"It's All About Me, Me, Me."
Obama's Success Driven by Social Media
I Care More about What My Neighbor Thinks than What Google Thinks
Death of Social Schizophrenia
Winners and Losers in a 140-Character World
Next Step for Companies and The "Glass House Generation"
Socialnomics Summary
Notes
About the Author
Index

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