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| Figures and Tables | |
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| Preface | |
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| The Author | |
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| An Introduction to Public and Community Health Evaluation | |
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| The Links Among Community Assessment, Program Implementation, and Evaluation | |
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| Overview of Evaluation | |
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| Preassessment Evaluations | |
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| Community-Based Participatory Research | |
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| The Participatory Model for Evaluation | |
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| Cultural Considerations in Evaluation | |
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| The Community Assessment: An Overview | |
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| Theoretical Considerations | |
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| The Ecological Model | |
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| Data Collection | |
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| Process | |
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| Data Sources | |
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| Reviewing the Scientific Literature | |
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| The Report | |
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| Stakeholders' Participation in Community Assessments | |
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| Developing Initiatives: An Overview | |
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| The Organization's Mission | |
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| Planning the Initiative | |
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| Goals and Objectives | |
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| The Initiative Activities | |
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| Using Existing Evidence-Based Programs | |
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| The Program's Theory of Change | |
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| The Logic Model Depicting the Theory of Change | |
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| Criteria for Successful Initiatives | |
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| Planning for Evaluation: Purpose and Processes | |
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| The Timing of the Evaluation | |
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| The Purpose of Evaluation | |
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| Establishing the Contract for Evaluation | |
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| The Evaluation Team | |
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| Creating and Maintaining Effective Partnerships | |
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| Evaluation Standards | |
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| Managing the Evaluation Process | |
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| Factors That Influence the Evaluation Process | |
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| Involving Stakeholders | |
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| Designing the Evaluation: Describing the Program | |
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| The Context | |
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| Justifications for the Initiative | |
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| The Initiative's Goals, Objectives, and Activities | |
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| The Initiative's Theory of Change and Logic Model | |
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| Designing the Evaluation: Determining the Evaluation Questions and the Evaluation Design | |
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| Bases for Selecting the Evaluation Questions | |
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| Approaches to Selecting the Evaluation Questions | |
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| Types of Evaluations | |
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| Process Evaluation | |
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| Outcome Evaluation | |
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| Collecting the Data: Quantitative | |
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| Choosing a Data-Collection Approach | |
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| Using Surveys | |
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| Designing Survey Instruments | |
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| Pilot Testing | |
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| Triangulation | |
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| Institutional Review Boards | |
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| Stakeholder Involvement | |
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| Analyzing and Interpreting the Data: Quantitative | |
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| Analyzing and Reporting Quantitative Data | |
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| Reaching Conclusions | |
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| Stakeholder Involvement | |
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| Steps in Quantitative-Data Analysis and Interpretation | |
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| Collecting the Data: Qualitative | |
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| Qualitative Data | |
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| Ensuring Validity and Reliability | |
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| Interview-Format Approaches | |
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| Document and Record Review | |
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| Observational Approaches | |
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| Case Reviews | |
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| Digital Approaches | |
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| Geographic Information Systems | |
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| Training Data Collectors | |
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| Pilot Testing | |
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| Managing and Storing Qualitative Data | |
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| Stakeholder Involvement | |
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| Analyzing and Interpreting the Data: Qualitative | |
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| Analyzing Qualitative Data | |
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| Interpreting the Data and Reaching Conclusions | |
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| The Role of Stakeholders | |
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| Reporting Evaluation Findings | |
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| The Content of the Report | |
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| The Timing of the Report | |
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| The Audience for the Report | |
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| The Format of the Report | |
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| Case Study | |
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| The Community Assessment | |
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| The Intervention | |
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| Design the Evaluation | |
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| Collect the Data | |
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| Analyze and Interpret the Data | |
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| Report the Results | |
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| Glossary | |
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| References | |
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| Index | |