Economics of Strategy

ISBN-10: 0470373601

ISBN-13: 9780470373606

Edition: 5th 2010

List price: $175.99
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Book details

List price: $175.99
Edition: 5th
Copyright year: 2010
Publisher: John Wiley & Sons, Incorporated
Publication date: 9/17/2009
Binding: Hardcover
Pages: 624
Size: 8.25" wide x 10.25" long x 1.25" tall
Weight: 2.794
Language: English

Introduction. Strategy and Economics
Economic Foundations of Strategy
Basic Microeconomic Principles
Economies of Scale and Scope
Agency and Coordination
The Power of Principles - An Historical Perspective
Firm Boundaries
The Vertical Boundaries of the Firm
Organizing Vertical Boundaries: Vertical Integration and Its Alternatives
Market and Competitive Analysis
Competitors and Competition
Strategic Commitment
The Dynamics of Pricing Rivalry
Entry and Exit
Industry Analysis
Strategic Position and Dynamics
Strategic Positioning for Competitive Advantage
Sustaining Competitive Advantage
The Origins of Competitive Advantage: Innovation, Evolution, and Environment
Internal Organization
Performance Measurement and Incentives in Firms
Strategy and Structure
Environment, Power, and Culture
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