Health Promotion Programs From Theory to Practice

ISBN-10: 0470241551
ISBN-13: 9780470241554
Edition: 2010
List price: $70.00 Buy it from $30.50
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Description: Health promotion efforts center primarily on the social, physical, economical, and political factors that affect health. Developed by the leading professional association in the field, Health Promotion Programs includes a chapter template focused on  More...

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Book details

List price: $70.00
Copyright year: 2010
Publisher: John Wiley & Sons, Limited
Publication date: 4/28/2010
Binding: Paperback
Pages: 480
Size: 7.00" wide x 9.00" long x 1.00" tall
Weight: 1.694
Language: English

Health promotion efforts center primarily on the social, physical, economical, and political factors that affect health. Developed by the leading professional association in the field, Health Promotion Programs includes a chapter template focused on key organizational health promoting practices: identifying organizational key stakeholders, articulating challenges, assessing needs and assets, building evidence-based health education programs and services, funding and budgeting, evaluation, advocacy, and professional development. This vital resource for faculty, students, and professionals provides the needed guidance and tools for a career in health promotion.

Figures, Tables, and Exhibits
Preface
The Contributors
Sophe
Foundations of Health Promotion Programs
What Are Health Promotion Programs?
Health, Health Promotion, and Health Promotion Programs
Historical Context for Health Promotion
Healthy People: A National Public-Private Partnership to Promote Health
Health Education and Health Promotion
Settings for Health Promotion Programs
Stakeholders in Health Promotion Programs
Health Promotion Programs Designed to Eliminate Health Disparities
Population Groups and Health Disparities
Understanding Racial and Ethnic Differences in Health
Four Strategies to Eliminate Health Disparities Among Minorities
Theory in Health Promotion Programs
Theory in Health Promotion Programs
Foundational Theories: Intrapersonal Level
Foundational Theories: Interpersonal Level
Foundational Theories: Population Level
Models for Developing a Health Promotion Program
Using Health Theories and Models
Planning Health Promotion Programs
Assessing the Needs of a Target Population
Defining a Needs Assessment
Conducting a Health Needs Assessment
Promoting a Needs Assessment
Using Primary Data Methods and Tools
Using Secondary Data Methods and Tools
Reporting and Sharing the Findings
Making Decisions to Create and Support a Program
Identifying a Mission Statement, Goals, and Objectives
Writing Program Objectives
Deciding on Program Interventions
Selecting Health Promotion Materials
Using Evidence-Based Interventions
Developing Effective Policies and Procedures
Transitioning to Program Implementation
Implementing Health Promotion Programs
Implementation Tools, Program Staff, and Budgets
From Program Planning to Action Planning
Preparing a Logic Model
Using a Gantt Chart to Guide Implementation
Planning for Implementation Challenges
Hiring and Managing High-Quality Program Staff
Budgeting and Fiscal Management
Advocacy
Creating an Advocacy Agenda for a Program
Advocacy as a Professional Responsibility
Examples of Successful Health Policy Advocacy
Becoming Fluent in the Language of Advocacy
Forming Alliances and Partnerships for Advocacy
Advocacy Methods
Advocacy and Technology
Communicating Health Information Effectively
Communication in Health Promotion Programs
Developing a Communication Plan for a Site
Developing and Pretesting Concepts, Messages, and Materials
Developing and Increasing Program Funding
Sources of Program Funding
Funding Varies by Target Population and Setting
Writing a Grant Proposal
Maintaining Relationships with Funders
Fundraising
Working with Board Members
Evaluating and Sustaining Health Promotion Programs
Evaluating and Improving a Health Promotion Program
Program Evaluation Definition, Types, and Terms
Evaluation Frameworks
Evaluation Designs
Data Collection and Analysis
Evaluation Reports
Evaluation and Program Design
Implementing an Evaluation
Leadership for Change and Sustainability
Catalyzing and Mastering Change
Engaging Participants and Building Support
Ensuring Competence Through Credentialing
Enhancing Program Impact and Sustainability
Health Promotion Programs in Diverse Settings
Promoting Health in Schools and Universities
Rationale for Promoting Health in Schools and Universities
Evolving Role of Promoting Health in Schools and Universities
Current Role of Promoting Health in Schools and Universities
Resources and Tools
Challenges
Career Opportunities
Patient-Focused Health Promotion Programs in Health Care Organizations
Evolving Role of Programs in Health Care Organizations
Effective Programs in Health Care Organizations
Resources and Tools
Challenges
Career Opportunities
Health Promotion Programs in Workplace Settings
Brief History of Work Site Health Promotion: 1970-Present
Resources and Tools
Challenges
Career Opportunities
Promoting Community Health: Local Health Departments and Community Health Organizations
Brief History of Local Health Organizations
Local Health Department Services
Community Health Organization Services
Resources and Tools
Challenges
Career Opportunities
Glossary
Index

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