Mobilizing Generation 2. 0 A Practical Guide to Using Web 2. 0: Technologies to Recruit, Organize and Engage Youth

Name: Mobilizing Generation 2. 0 A Practical Guide to Using Web 2. 0: Technologies to Recruit, Organize and Engage Youth
Price: 24.78 USD
Availability: InStock
ISBN: 9780470227442

ISBN-10: 0470227443

ISBN-13: 9780470227442

Edition: 2008

Authors: Ben Rigby, Rock the Vote

List price: $39.95

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Description:

"Mobilizing Generation 2.0 is a practical and immediately useful guide for nonprofits, political campaigns, organizers, and individuals who want to better understand how to use Web 2.0 technologies. In easy-to-understand terms, this accessible book describes how readers can leverage new media--blogs, online social networking, photo- and video-sharing sites, mobile phones, wikis, online maps, and virtual worlds--to recruit, engage, and mobilize young people."

Book details

List price: $39.95
Copyright year: 2008
Publisher: John Wiley & Sons, Incorporated
Publication date: 4/25/2008
Binding: Paperback
Pages: 288
Size: 7.00" wide x 9.20" long x 0.60" tall
Weight: 1.056
Language: English



List of Figures


Foreword



Acknowledgments


About the Author


About Rock the Vote


Introduction



Blogging


The Big Picture: Beth Kanter


The Big Picture: Evan Williams



Social Networking


The Big Picture: danah boyd


The Big Picture: Fred Stutzman



Video and Photo Sharing


The Big Picture: Steve Grove


The Big Picture: Jonah Sachs



Mobile Phones


The Big Picture: Seth Godin


The Big Picture: Zack Exley



Wikis


The Big Picture: Martin Kearns



Maps


The Big Picture: Jason Fried



Virtual Worlds


The Big Picture: Mitch Kapor


The Big Picture: Katrin Verclas


Conclusion


Index