Mobilizing Generation 2.0 A Practical Guide to Using Web 2.0 - Technologies to Recruit, Organize, and Engage Youth

ISBN-10: 0470227443
ISBN-13: 9780470227442
Edition: 2008
List price: $39.95
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Description: "Mobilizing Generation 2.0 is a practical and immediately useful guide for nonprofits, political campaigns, organizers, and individuals who want to better understand how to use Web 2.0 technologies. In easy-to-understand terms, this accessible book  More...

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Book details

List price: $39.95
Copyright year: 2008
Publisher: John Wiley & Sons, Incorporated
Publication date: 4/25/2008
Binding: Paperback
Pages: 288
Size: 6.75" wide x 9.25" long x 0.50" tall
Weight: 0.990
Language: English

"Mobilizing Generation 2.0 is a practical and immediately useful guide for nonprofits, political campaigns, organizers, and individuals who want to better understand how to use Web 2.0 technologies. In easy-to-understand terms, this accessible book describes how readers can leverage new media--blogs, online social networking, photo- and video-sharing sites, mobile phones, wikis, online maps, and virtual worlds--to recruit, engage, and mobilize young people."

List of Figures
Foreword
Acknowledgments
About the Author
About Rock the Vote
Introduction
Blogging
The Big Picture: Beth Kanter
The Big Picture: Evan Williams
Social Networking
The Big Picture: danah boyd
The Big Picture: Fred Stutzman
Video and Photo Sharing
The Big Picture: Steve Grove
The Big Picture: Jonah Sachs
Mobile Phones
The Big Picture: Seth Godin
The Big Picture: Zack Exley
Wikis
The Big Picture: Martin Kearns
Maps
The Big Picture: Jason Fried
Virtual Worlds
The Big Picture: Mitch Kapor
The Big Picture: Katrin Verclas
Conclusion
Index

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