Ready, Fire, Aim Zero to $100 Million in No Time Flat

Name: Ready, Fire, Aim Zero to $100 Million in No Time Flat
Price: 15.76 USD
Availability: InStock
ISBN: 9780470182024

ISBN-10: 0470182024

ISBN-13: 9780470182024

Edition: 2008

Authors: Michael Masterson

List price: $45.00

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Description:

This book walks readers through a focused strategy designed to get their business ventures started and moving toward profitability as quickly as possible. Masterson feels that too many people are distracted when they're starting their business and stop by focusing on the obstacles. The book will start with the most important moves that an entrepreneur needs including: not spending too much time planning, not spending too much money, getting operational fast, getting quick cash and not looking for a team but focusing on what the founder can do on his or her own. Then, the book discusses in detail the other necessary steps to success from effective communication, selling, hiring a team,…

Book details

List price: $45.00
Copyright year: 2008
Publisher: John Wiley & Sons, Incorporated
Publication date: 1/2/2008
Binding: Hardcover
Pages: 400
Size: 6.25" wide x 9.25" long x 1.25" tall
Weight: 1.628
Language: English



Foreword


Acknowledgments


About the Author



Being All That You Can Be


Introduction: The Very Best Job in the World



Getting to the Next Level



Why Employee Size Matters: A Different Way of Measuring the Four Stages



Becoming a Five-Star Business Genius



Stage One: Infancy



The Supremacy of Selling



Your Optimum Selling Strategy and the Four Fundamental Secrets of Selling Your First Product



Mastering the Copy Side of Selling



Secondary-Yet Important-Priorities for Stage One Businesses



A Quick Review of the Problems, Challenges, and Opportunities Faced by the Stage One Entrepreneur



Stage Two: Childhood



From $1 Million to $10 Million and Beyond: How to Break through the One-Product-Company Syndrome



Innovation-the Key to Second-Stage Growth



Speed: Putting Ready, Fire, Aim into Your Business



Getting Ready



What Are You Waiting For? Start Firing Already!



Aiming the Product



Aiming the Marketing, Part 1: A Quick Crash Course



Aiming the Marketing, Part 2: Understanding the Buying Frenzy



Ready, Fire, Aim in Action



A Quick Review of the Problems, Challenges, and Opportunities Faced by the Stage Two Entrepreneur



Stage Three: Adolescence



Making the Stage Three Transformation



Changing into a Corporate Leader



Filling Your Stage Three Business with Stars and Superstars



Bottlenecks, Bureaucracy, and Politics



A Quick Review of the Problems, Challenges, and Opportunities Faced by the Stage Three Entrepreneur



Stage Four: Adulthood



The Last Big Change



Acting as Your Company's Main Investor


Afterword


Notes


Index