Management Mistakes and Successes

Name: Management Mistakes and Successes
Price: 6.74 USD
Availability: InStock
ISBN: 9780470087008

ISBN-10: 0470087005

ISBN-13: 9780470087008

Edition: 9th 2008

Authors: Robert F. Hartley

List price: $96.95

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Description:

For over 20 years, Robert Hartley has compiled a collection of classic and current mistakes, successes and turnarounds of today's most prominent business players. During that time current and future business leaders have used this book to analyze the actions of prominent businesses and the results of these actions. Readers develop the critical thinking skills necessary to strategize like top-notch managers. It is the only casebook on the market to use the mistakes vs. successes approach.

Book details

List price: $96.95
Edition: 9th
Copyright year: 2008
Publisher: John Wiley & Sons, Incorporated
Publication date: 10/31/2007
Binding: Paperback
Pages: 432
Size: 6.00" wide x 8.75" long x 0.50" tall
Weight: 0.990



Preface


About the Author



Introduction



Managing Ebbing Performance and Crises



Tough Love: Dunlap's Approach to Troubled Companies



Perrier: Overreacting to a Crisis



Ford Explorers with Firestone Tires: Ill-Handling a Killer Scenario



Great Comebacks



Continental Airlines: Salvaging from the Ashes



Harley-Davidson: A Long-Overdue Revival



IBM: A Fading Giant Rejuvenates



Merger Pitfalls



Snapple: Quaker's Reckless Acquisition



Newell's Acquisition of Rubbermaid Becomes an Albatross



DaimlerChrysler: Blatant Misrepresentation



Planning



Euro Disney: Bungling a Successful Format



Boeing: Losing, Then Regaining, Dominance over Airbus



Vanguard: Success in Taking the Road Less Traveled



A Hedge Fund Manager Finds Opportunity in Two Faltering Firms: Kmart and Sears



Leadership and Execution



Hewlett-Packard Under Carly Fiorina, and After Her



Wal-Mart: A Tottering Giant



Southwest Airlines: "Try to Match Our Prices"



Herman Miller: A Beleaguered Role-Model in Leadership



Controlling



United Way: A Not-for-Profit Organization Also Needs Controls and Oversight



Maytag: Incredibly Loose Supervision of a Foreign Subsidiary; Also, the Allure of Outsourcing



MetLife: Poorly Controlled Sales Practices



Entrepreneurial Adventures



Boston Beer: Is Greater Growth Possible?



Office Max: To the End



Gateway Computer's Efforts to Stay Alive



Conclusions: What Can Be Learned?


Index