Pr! A Social History of Spin

Name: Pr! A Social History of Spin
Price: 3.76 USD
Availability: InStock
ISBN: 9780465061792

ISBN-10: 0465061796

ISBN-13: 9780465061792

Edition: 1998

Authors: Stuart Ewen

List price: $25.99

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Description:

This is Stuart Ewen's long-awaited history of public relations. Based on unexplored and often confidential sources, the book shows how the the art of PR has moulded and warped the contours of American democracy.

Book details

List price: $25.99
Copyright year: 1998
Publisher: Basic Books
Publication date: 10/23/1998
Binding: Paperback
Pages: 496
Size: 6.02" wide x 9.06" long x 1.02" tall
Weight: 1.540
Language: English



Credits



Stagecraft and Truth in an Age of Public Relations



Visiting Edward Bernays



Dealing in Reality: Protocols of Persuasion



The Crowd is in the Saddle"""": Progressive Politics and the Rise of Public Relations""""



Truth Happens: An Age of Publicity Begins



Controlling Chaos



Educate the Public""""""""



House of Truth



Changing Rhetorics of Persuasion



Social Psychology and the Quest for the Public Mind



Unseen Engineers: Biography of an Idea



Modern Pipelines of Persuasion



Optical Illusions



Battles for the American Way""""""""



Silver Chains and Friendly Giants



The Greater Good



The New Deal and the Publicity of Social Enterprise



Money Talks: The Publicity of Private Enterprise



Commercializing the Cosmos



Public Ultimatums



Engineering Consensus


Coda the Public and Its Problems: Some Notes for the New Millennium


Notes


Bibliography


Index