Words Like Loaded Pistols Rhetoric from Aristotle to Obama

ISBN-10: 0465031056
ISBN-13: 9780465031054
Edition: 2012
Authors: Sam Leith
List price: $27.00 Buy it from $3.00
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Description: Rhetoric is all around us. It’s what inspires armies, convicts criminals, and makes or breaks presidential candidates. And it isn’t just the preserve of politicians. It’s in the presentation to a key client, the half-time talk in the locker room,  More...

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Book details

List price: $27.00
Copyright year: 2012
Publisher: Basic Books
Publication date: 5/1/2012
Binding: Hardcover
Pages: 320
Size: 6.00" wide x 8.50" long x 1.25" tall
Weight: 0.880
Language: English

Rhetoric is all around us. It’s what inspires armies, convicts criminals, and makes or breaks presidential candidates. And it isn’t just the preserve of politicians. It’s in the presentation to a key client, the half-time talk in the locker room, and the plea to your children to eat their vegetables. Rhetoric gives words power: it persuades and cajoles, inspires and bamboozles, thrills and misdirects. You have been using rhetoric yourself, all your life. After all, you know what a rhetorical question is, don’t you?InWords Like Loaded Pistols, Sam Leith traces the art of persuasion, beginning in ancient Syracuse and taking us on detours as varied and fascinating as Elizabethan England, Milton’s Satanic realm, the Springfield of Abraham Lincoln and the Springfield of Homer Simpson. He explains how language has been used by the great heroes of rhetoric (such as Cicero and Martin Luther King Jr.), as well as some villains (like Adolf Hitler and Richard Nixon.)Leith provides a primer to rhetoric’s key techniques. InWords Like Loaded Pistols, you’ll find out how to build your own memory-palace; you’ll be introduced to the Three Musketeers: Ethos, Pathos and Logos; and you’ll learn how to use chiasmus with confidence and occultation without thinking about it. Most importantly of all, you will discover that rhetoric is useful, relevant – and absolutely nothing to be afraid of.

Graham Brown is a former pilot, lawyer, entrepreneur, and bestselling author. Brown is the author of the Hawker/Laidlaw series. The first novel in the series, Black Rain, was published in January 2010. It was followed by Black Sun, published in September 2010, and The Eden Prophecy, released January 31, 2012. Graham has co-authored 2 novels of the NUMA Files Series with perennially bestselling author Clive Cussler: Devil's Gate (Penguin Nov. 2011) and The Storm (Penguin May 2012).

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