Imagery and Text A Dual Coding Theory of Reading and Writing

Name: Imagery and Text A Dual Coding Theory of Reading and Writing
Availability: InStock
ISBN: 9780415898478

ISBN-10: 0415898471

ISBN-13: 9780415898478

Edition: 2nd 2013 (Revised)

Authors: Mark Sadoski, Allan Paivio

List price: $125.00

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Description:

Imagery and Text: A Dual Coding Theory of Reading and Writingpresents, for the first time, a unified theory of both reading and writing that derives from and is completely consistent with the Dual Coding Theory of cognition, one of the most influential and empirically sound theories of cognition ever developed. This is the first book to take a systematic theoretical approach to all of the central issues of literacy, including decoding, comprehension, and memory in reading; and planning, drafting, and reviewing in writing. Additionally, theoretical accounts are provided for such profound and elusive literacy concepts as meaning, engagement, inspiration, and persona. Dual Coding Theory is…

Book details

List price: $125.00
Edition: 2nd
Copyright year: 2013
Publisher: Taylor & Francis Group
Publication date: 2/15/2013
Binding: Hardcover
Pages: 155
Size: 6.25" wide x 9.00" long x 0.75" tall
Weight: 0.792
Language: English