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Corporate Responsibility for Cultural Heritage Conservation, Sustainable Development, and Corporate Reputation

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ISBN-10: 0415656192

ISBN-13: 9780415656191

Edition: 2013

Authors: Fiona Starr

List price: $125.00
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Description:

This book examines the relationship between two divergent fields – corporate activity and heritage conservation – linking the financing of conservation and its benefits with the corporate social responsibility (CSR) goals of the private sector. Through discussion of physical conservation, benefits to heritage site visitors, sustainable development impacts, and corporate benefits such as improved reputation, this book outlines the shared value of corporate support for cultural heritage sites, and encourages financial and in-kind support for conservation and responsible activity by the private sector.Providing a convincing commercial rationale for CSR managers to engage with cultural heritage…    
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Book details

List price: $125.00
Copyright year: 2013
Publisher: Taylor & Francis Group
Publication date: 12/20/2012
Binding: Hardcover
Pages: 230
Size: 6.25" wide x 9.25" long x 0.75" tall
Weight: 1.188
Language: English