Doing Business in China

ISBN-10: 041543632X
ISBN-13: 9780415436328
Edition: 3rd 2009 (Revised)
List price: $43.95 Buy it from $10.00
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Book details

List price: $43.95
Edition: 3rd
Copyright year: 2009
Publisher: Routledge
Publication date: 11/26/2008
Binding: Paperback
Pages: 304
Size: 5.50" wide x 8.50" long x 0.50" tall
Weight: 0.946
Language: English

Introduction
The Road to Cathay
Through a Glass Darkly: China from a Western Perspective
The Furniture of the Mind
Relationships and Regulations
Business law
Creating Harmony: Alternative Venture Formats
The Marketing Mix
The Marketing Process
Rightness and Correct Form: Relationships in China
Doing Business with the Sojourners: The Overseas Chinese Communities
China and the World
Western and Chinese Commercial Thinking

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