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Methods of Discovery Heuristics for the Social Sciences

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ISBN-10: 0393978141

ISBN-13: 9780393978148

Edition: 2003

Authors: David Abbott, Jeffrey C. Alexander

List price: $12.00
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Book details

List price: $12.00
Copyright year: 2003
Publisher: W. W. Norton & Company, Incorporated
Publication date: 2/2/2004
Binding: Paperback
Pages: 261
Size: 0.55" wide x 0.83" long x 0.08" tall
Weight: 0.748
Language: English

David Abbott began his career as an advertising copywriter and went on to found one of the U.K.'s outstanding advertising agencies, Abbott Mead Vickers. He is widely recognized as one of the industry's most deservedly celebrated creative directors. This book, many years in the making, is his first novel.

Acknowledgments
To the Reader
Explanation
Explanation
Methods
Explanatory Programs
Basic Debates and Methodological Practices
Basic Debates
Methods and Debates
Cycles of Critique
From Critique to Heuristic
Introduction to Heuristics
The Idea of Heuristic
The Routine Heuristics of Normal Science
Topics and Commonplaces
General Heuristics: Search and Argument
Search Heuristics
Argument Heuristics
General Heuristics: Description and Narration
Descriptive Heuristics
Narrative Heuristics
Fractal Heuristics
Positivism and Interpretivism
Analysis and Narration
Behaviorism and Culturalism
Individualism and Emergentism
Realism and Constructionism
Contextualism and Noncontextualism
Choice and Constraint
Conflict and Consensus
Transcendent and Situated Knowledge
Ideas and Puzzles
Tests of Ideas
Other People
Literature
Taste
Personality
Puzzles
Glossary
Notes
References
Index