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Media, Institutions and Audiences Key Concepts in Media Studies

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ISBN-10: 0333658698

ISBN-13: 9780333658697

Edition: 2002 (Revised)

Authors: Nick Lacey

List price: $160.00
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Book details

List price: $160.00
Copyright year: 2002
Publisher: Palgrave Macmillan Limited
Publication date: 5/7/2002
Binding: Hardcover
Pages: 235
Size: 5.50" wide x 8.50" long x 0.62" tall
Weight: 0.968
Language: English

The Media Business
Regulation and Censorship
Media Texts as Commodities
Marketing and Public Relations
The Independent and the Alternative
Approaches to Audiences
Defining and Persuading Audiences
Audiences as Citizens