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Classic Experiments in Psychology

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ISBN-10: 0313318212

ISBN-13: 9780313318214

Edition: 2005

Authors: Douglas Mook

List price: $94.00
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The typical survey course in psychology has time for only limited presentation of the research on which our knowledge is based. As a result, many students come away with a limited understanding of the role of experiments in psychological science. Where do experiments come from and how are they conducted? What are the pitfalls and how can we avoid them? What advantages do they have over intuition, authority, and common sense as guides to knowing and acting? What distinguishes research-based psychology from psychobabble? What have we learned from experimentation in psychology? This book presents, in more depth than textbook treatment permits, the background, conduct, and implications of a…    
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Book details

List price: $94.00
Copyright year: 2005
Publisher: Bloomsbury Publishing Plc
Publication date: 12/30/2004
Binding: Hardcover
Pages: 384
Size: 7.00" wide x 10.00" long x 0.88" tall
Weight: 2.266
Language: English

Douglas G. Mook is Professor Emeritus of Psychology at the University of Virginia. He has published widely in leading professional journals, including Psychological Research, American Psychologist, and the Journal of Comparative and Physiological Psychology, on such diverse topics as the nature of preferences, the problem of external validity in research, and the neuroendocrine control of ingestion in rats. Professor Mook is also the author of Motivation: The Organization of Action. He lives in New York City, where he teaches regularly at local colleges while cultivating his interest in operatic performance.

Introductory
About Experiments
A Brief History of Experimental Psychology
Psychobiology Herman von Helmholtz and the Nerve Impulse Paul Broca and the Speech Center
Brain Mechanisms and Learning
Reward Systems in the Brain
Feeding in a Fly
Chemical Coding in the Brain Roger Sperry and the Bisected Brain Motivation and Emotion
Fear as a Learnable Drive
Conflict David McClelland on Achievement Motivation
A Tale of Two Mothers
The Study of Instinct
Hunger, Thirst, and the Brain
Cognition and Emotion
Human Hunger and Cognition Walter Mischel and Self Control Learning Edward Thorndike and the Law of Effect Ivan Pavlov and Classical Conditioning Wolfgang Kohler and the Mentality of Apes Edward Tolman and Cognitive Maps
Conditioned Taste Aversion
Imitation and Social Learning
Learning Theory in the Clinic
Learned Helplessness
The Costs of Reward Memory Hermann Ebbinghaus on Memory Frederic Bartlett
Meaning and Memory Brenda Milner and the Case of
Short-term Forgetting
Leading Questions and False Memories Gordon Bower on State-dependent Memory
The Structure of Semantic Memory Cognition F. C. Donders and Reaction Time The Cautionary Tale of Clever
On Not Being Mindless George Miller on the Magic Number 7
Cognitive Dissonance Roger Shepard and Mental Rotation
Concepts in Pigeons
The Framing of Decisions Perception
The Muscle Sense and Weber's Law Gustav Fechner and the Measurement of Mind Max Wertheimer on Apparent Movement Selig Hecht and Adaptation to the
Lateral Inhibition in the Retina
The Mechanics of Hearing
Motivation and Perception
The Visual Cliff
What the Frog's Eye Tells the Frog's Brain Social Psychology
Attitude Change at College
Prejudice and the Robbers'
Tensions in the Life Space Solomon Asch on Conformity
When Prophesy Fails Stanley Milgram on Obedience to Authority
The Unresponsive Bystander
Mesmer and Animal Magnetism